The Research on the Characteristics of Business English Letters Through Genre Analysis
This paper expounds the characteristics of genre analysis and the processes of genre analysis of business English discourse.The method of genre analysis is then applied to the practical analysis of business letter discourses.Through the analysis of a counteroffer letter,the writer argues that the special communicative functions of business English letters decide their uniqueness in genre.Therefore,when different business letters are dealt with,communicative purposes,discourse patterns,language functions,main moods,and pragmatic strategies have to be analyzed integratedly.Thus,we can well understand and write the discourses which correspond with unique genre requirements in international trade.