How will cultural policy makers brand London after the Games and glory have gone
The preparation for the Olympic Games in London and its legacy have brought into question the efficacy of top-down marketing strategies and private ownership. Rebecca Litchfield finds the essays in Cities, Cultural Policy and Governance a salient reflection on issues common to London and other cities the world over experiencing a new “glocal” culture, which has come to dominate cultural policy decisions. However, she holds that many of the writings fail to invite deeper investigation making the book an excellent excellent introduction, but one that may isolate readers looking for deeper analysis. Cities, Cultural Policy and Governance Edited by Helmut Anheier, Yudhishthir Raj Isar. Sage. March 2012.