IDENTIFICAÇÃO DAS AÇÕES DE INOVAÇÃO TECNOLÓGICA EM EMPRESAS DE ARACAJU/SE IDENTIFICATION OF SHARES OF TECHNOLOGICAL INNOVATION IN FIRMS ARACAJU / SE
The relationship between universities and businesses is important in the process of technological innovation and are quite distinct contributions given by universities for this process , permeating their teaching , research, transfer / commercialization of knowledge. Through these changes that has taken place globally today, technological innovation has become a vital requirement for all organizations , whether small , medium or large , as well as belonging to any sector of activity whatsoever. The new model of innovation : Innovation or Open Innovation Open , replaces the isolation of the shares by the sharing of knowledge . A preponderant factor in innovation activities is the intention to innovate and the degree of innovation that sees the company may need to stay competitive in this market segment . Therefore , it becomes essential to consider that according to the posture adopted by the company that have specific interests and possibly different from other companies . The aim of this study is to identify whether there are actions of technological innovation in businesses in the city of Aracaju , capital of Sergipe state , and what potential innovation that will serve to promote the establishment of partnerships in projects of RD&I , as well as generating opportunities business innovation .