COMMUNICATIONS New Element, which contributes to Communication And Advocacy, Cross-Sectoral - Human Rights, Cross-Sectoral - Other Programme Areas, Cross-Sectoral - Social And Behaviour Change, Cross-Sectoral - Social And Behaviour Change (Covid), Health And Development In Early Childhood And Adolescence, Immunization Services As Part Of Primary Health Care, Promotion Of Care, Mental Health And Psychosocial Well-Being And Justice, Protection From Violence, Exploitation, Abuse And Neglect. UNICEF aims to achieve this through Advocacy And Communications, Advocacy And Public Engagement, Developing And Leveraging Resources And Partnerships, Harnessing Power Of Business And Markets. This contributes to the following Country Programme result:   Programme Effectiveness