PCH is a direct-marketing company that sells merchandise, magazine subscriptions and operates several prize-based websites. While best known for the sweepstakes and Prize Patrol it uses to promote its magazine subscriptions, the majority of the company's revenue now comes from merchandise. The company has been selling books, media, jewelry and other consumer items since the 1980s. PCH operates eight websites, including PCH Search and Win, PCH Lotto, PCH Games, PCH Save and Win, and Candystand.

Answer this question based on the passage: where does the money for pch come from? OK. Let's think. My stream of consciousness:

Show your work and conclude with the exact phrasing "Therefore, the final answer is [answer]." where [answer] is just the final number or expression that solves the problem.
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The relevant information is: While best known for the sweepstakes and Prize Patrol it uses to promote its magazine subscriptions, the majority of the company's revenue now comes from merchandise. The answer is merchandise.