garvili greater noida social media marketing associate sept 2013 aug 2016 managed social media campaigns daytoday channel account activities oversaw creation monthly client content calendars various social channels industries set managed optimized client presence social media sites also engaging relevant bloggers seeding content social applications needed managed blogger outreach programs built active brand ambassador network created benchmarks measuring impact social media programs analyzing reviewing reporting effectiveness campaigns maximize results provided regular reports client showcasing growth social channels review sites analytics strategic recommendations worked website development data science teams ensure social media tools designs properly updated optimized prominent various pages imi clients guided educated imi teammates social media campaigns strategy also contributing company blog crossdepartment thought leadership collaborated developers designers launch custom quiz platform grew firsttime trial user signups 228 solomo media greater noida social media marketing associate nov 2011 jul 2013 build managed companys social media profiles presence including facebook twitter linkedin google wordpress drove consistent relevant traffic leads social network presence tracked measured analyzed initiatives report roi managed team copywriters content interns build managed rich contenteditorial calendar attracts qualified audience owned properties including blog posts whitepapers etc explored new ways engage identify new social networks reach target buyers monitored engaged relevant social discussions company competitors andor industry existing leads customers well brand new audiences worked alongside ceo marketers develop social media inbound marketing campaigns company clients increased engagement kpis within 20k members facebook ground 120 within first 3 months job via partnerships local suppliers enhanced content guidelines conducted 3month user interviews craft actionable customer personas contributing 55 increase social media advertising roi marketing department masterchow greater noida feb 2010 oct 2011 social media marketing associate drove development execution measurement multiplatform social strategies brand increased sophistication earned marketing techniques organizational learnings around impact developed social strategy increased engagement 200 increased site traffic social media 01 15 increased twitter following 500 increased facebook following 350 launched supported social media customer service department scalable solution serve growing base executed largescale ticket giveaways special vip experiences college professional sports partners maintained content calendar tracked trends social data provided reporting assisted crisis communications introduced social media events online offline black blogger month tweetup google lounge monthly facebook power lunches twitter chats topical influencers managed development current digital channel design development custom headers backgrounds tabs templates oversaw launch new channels pinterest google tumblr youtube brand channel academic credentials mba marketing indian institute management calcutta 2016 bachelors business administration marketing amity university 2012 social media certification boot camp digital google analytics iq certification certified blockchain digital marketing professional certified internet marketer cim hootsuite advanced social media strategy certificate asms personal dossier languages known english hindi references documents available sakshi makhija resume confidential page number 22