jessica claire montgomery street san francisco ca 94105 555 4321000 resumesampleexamplecom executive profile highperforming executive extensive hospitality luxury lifestyle experience strategic trendspotter excels developing dynamic partnerships programs serve impetus multitiered marketing campaigns well toptier media exposure skill highlights social media influencer strategy project management brand partnership development crm content seo marketing budget development management new hotel launch relaunchbrand development core accomplishments initiated cultivated strategic business partnership benjamin hotel manhattan cornell professor coauthor sleep success dr rebecca robbins provide hotel guests sciencedriven sleep program resulting 14 billion impressions 2015 conceptualized launched surreys first full lobby rooftop exhibition artspeak partner artmuse served robust marketing campaign capitalize primary brand pillar strengthen awareness among affluent target market align efforts hotel named coolest art hotel tatler hong kong worlds best art hotels town country grew crm subscriber list 78k 102k members one month due strategic partnership media partner pure wow new york city ballet rebecca taylor professional experience 022015 current director public relations partnerships crystal nashville tn lead ideation craft programming affinia hotel collection benjamin surrey purpose creating experiences truly benefit enduser support revenue goals oversee strategic partnerships collaborations connecting likeminded brands enhance target audience awareness refresh digitalpr content increase email traffic improve seo lead media relations hotelsspa shift market share competition expand visibility among target audience yielding hits new york times yahoo usa today british airways air france magazine cnbc secret lives super rich 042013 012015 marketing director 2010 032013 cushman wakefield inc fallon mo relaunched benjamin luxury boutique hotel threeyear multiphase 10 million renovation brand repositioning redesigned programming developing key partnership upandcoming lifestyle partners barkbox subscriptionbased pet company sin workouts highend fitness concierge service dr robbins coauthor sleep success led digital content marketing crm initiatives independent hotels yielding 19 increase yearoveryear package promotion revenue production 23 increase web revenue benjamin within first year directed inhouse external creative teams pr media buying agencies creative development messaging production campaign implementation tracking analysis served brand management ambassador ensuring properties accurately represented across touch points customerfacing disciplines management sales catering staff teams assistant directormarketing manager denihan city state launched national bar dining rooms food network iron chef geoffrey zakarian designated one 50 favorite new york restaurants new york times involved leading rfp process overseeing graphic design development codirecting key partnership events food network saveur magazine manhattan magazine developed guestcentric hotel programming eg sleep program winks kidzzz club handel group management coaching highlighted assets distinct competitive set created brand awareness resulted noteworthy coverage new york times usa today departurescom key member website mobile site development team mansfieldhotelcom affiniacom thebenjamincom included creative direction layout navigation web content supported sales teams branded collateral presentations sales events conventions represented parent company annual nyu international hospitality industry investment conference spoke behalf hotel brands industry conferences topic pr influencer relations 082008 102009 account director 2006 072008 parasol pr city state key client press contact launches montage beverly hills fig restaurant surrey collaborating clients press craft compelling stories incorporating key messages emerging trends covered w magazine travel leisure departures voguecom vanity faircom magazine new york times developed media strategy pitches securing three new clients accounting 65 total revenue account supervisorsae lou hammond associates city state created client campaigns annual plans identified cultivated potential marketing partners promotional initiatives improve brand awareness leveraged media relationships produce top placements clients resulting three hospitality sales marketing association international adrian awards 2007 toptier placements generated top billing account wins drafting new business plans core member creative team education august 2004 master journalism printegrated communications science library technology university north texas printegrated communications science library technology august 2002 bachelor arts psychology english university north texas baylor university psychology english professional affiliations business chicks usa denihan talent development program luxury society member marie forleo bschool technical skills qualifications public relations software gorkana meltwater desktop publishing software photoshop html squarespace mailchimp cendyn