profile innovative digitial marketing specialist 3 years experience social media management content marketing branding recognized ability produce highquality content use digital marketing initiatives increase brand awareness education bachelors advertising 20182020 gpa 393 pi beta phi sorority technical skills adobe creative suite hootsuite social media manager developed conversionbased paid media campaigns reaching 10700 accounts within first month used mailchimp canva create weekly emails promotional texts created content instagram facebook pinterest using later management tool established weekly tasks analyzing metrics identifying trends optimizing performance led creation influencer program successfully gaining 5 loyal brand ambassadors marketing research manager marcello mailchimp trello google analytics zendesk shopify bigcommerce certifications hubspot inbound marketing social media google garage google adwords digital marketing lead team 3 development marketing campaigns produced 112 email campaigns using marcello generating 67000 total featured success story pursued 50 collaborations relationships small businesses influencers using zendesk increased social following 2000 head community management coordinated executed 75 professional photoshootsprofessionally edited content