jessica claire montgomery street san francisco ca 94105 555 4321000 resumesampleexamplecom professional summary skilled public relations marketing specialist driven develop successful campaigns product marketing plans satisfy meet demanding objectives prepared leverage 13 years public relations marketing experience take dynamic new role skills pr marketing branding budgeting media influencer relations crisis communications ability multitask ms office cision event management project management advertising public relations agency publications banking sales branding spanish budgeting strategy content strategic conversion corporate communications crisis communications clients client detail oriented dolphin driving fluent english estimating event management fashion features functional fundraising managing marketing market marketing communications media placement media relations ms office msn press pr project management work history 072019 current branding public relations director avalara inc wa state globally recognized womens luxury swim resortwear brand oversee public relations efforts surrounding luli fama brand including swim resortwear accessories results lead crossfunctional team events creative social marketing creative sales season plan execute brands fashion trade show miami swim week securing toptier brand product features prominent outlets forbes washington journal people usa today fashion week online hola usa spearheaded press efforts surrounding launch brands face mask collection securing notable features key outlets vogue people en espa ol yahoo msn en espa ol successfully ideated identified executed influencer strategy included experiential activations social media collaborations support launches generating 100mm impressions 900k engagement 53 coverage added value established maintained relationships strategic nonprofits find synergies respective missions susan g komen feeding america raising 10000 organizations developed content media relations corporate communications social media maximize advertising efforts 082016 072019 public relations specialist kickstand communications austin tx independent minorityowned fullservice advertising public relations agency developed executed multicultural pr campaigns ie media events kols etc driving brand awareness conversion results secured media placement us hispanic print online publications including people en espa ol yahoo en espa ol cosmopolitan en espa ol msn pop sugar forbes ny times univision implemented multipronged program support clients product launch generating180mm impressions across print online social media resulting exponential market growth q1 q2 curated multiday brand experience authentically incorporated priority products meaningful ways elevating point difference resulting 206mm impressions 685k emv successfully leveraged influential voices create engaging content resulted maximized engagement organic coverage 38 increase sales nationwide conceptualized implemented instore experience introduced brands first ever mobile beauty pop meet greet trusted hispanic celebrity resulting 61 attendees expected exponential increase sales 072013 082016 event marketing director icon hospitality city state miami based hospitality company known upscale restaurants nightlife venues consumer facing events oversaw executed marketing activities event management support assigned venues results doubled customer base creating implementing concierge program partnership 50 local highend hotels curated innovative sponsor customer promotions offsetting annual costs 25 managed fullcycle marketing advertising strategies including estimating costs managing resource allocation adjusting production schedules 032010 072013 pr account executive education 122009 mgscomm city state leading independent integrated marketing communications agency us developed executed public relations campaigns clients health banking luxury results secured prominent media placements toptier media outlets new york times people magazine cnn en espa ol msn yahoo cosmopolitan en espa ol developed event recognition press social media mir foundation driving increased ticket sales successful fundraising events 32 assisted development execution pr campaign support uhealths dolphins cycling challenge raised 1mm proceeds ba communications marketing barry university miami fl