dale johnson 6143937911 dalejohnson17gmailcom highly creative solutionsfocused digital marketing director 10 years success understanding market dynamics including strategy development media relations digital communications across international corporations globally strategic thinking professional adept formulating marketing strategies develop opportunities solve media challenges achieve digital marketing objectives generating multimilliondollar revenue recognized leader pioneers largescale digital marketing transformation local regional national engagements currently seeking seniorlevel opportunities marketing space work experiences global head marketing att jul 2016 aug 2020 directed aspects global marketing strategy emerging technology digital communications transform media output futureproof mentality successfully boosted global presence company 115 pioneered global digital communications function determining global operating model structure introduce highlevel business strategy effective global digital marketing activity achieved 4m revenue less 12 months spearheaded global replatforming exercise migrated 35 dot com sites one global architecture ensuring compliance global digital center excellence improved operating paradigm digital engagement focused global agency structure serving lead core team 6 15 dotted line reports across globe marketing manager verizon wireless april 2013 jun 2016 transformed companys social media public relations coordinating facets digital operations global clients department culture tourism built core team 8 accomplishing pl responsibilities tourism business international relations innovative global campaigns spread brand awareness significantly implemented effective business proposition pitched responsibilities secure revenue 2m businesses various partners globally produced synergistic solutions managing social media crisis readiness issues management improved overall business securing multimilliondollar global tourism account marketing strategist toyota usa feb 2010 feb 2013 served outstanding trusted advisor overseeing endtoend social media functions pr marketing communications improved companys nationwide presence 56 developed professional progression core team 5 fulfilling social media functions 45 countries across europe led expansion deployment guides standards processes managed coached crossfunctional teams equipping professionals adequate digital engagement social media tools techniques well overall brand awareness enabled company achieve additional 500k revenue per month augmented regional operating model toyota usa across 32 countries training team 6 hq level stimulate high performance productivity att verizon skills hard skills strategic marketing management international local relations content creatives brand planning digital media improvement global marketing engagement languages soft skills growth expansion strategies continuous process improvement creative problem solving teamwork collaboration resource optimization certifications awards english fluent mandarin intermediate digital marketing analytics certification stevie awards 2017 marcom awards 2015 public relations management certification french basic personal projects skillshare marketing 2010 details bank america marketing 20 15 75 2012 012 details directed developing advancement medias digital center excellence leading campaign conceptualization execution augment digital engagement activities leveraged expertise paid social crm sem display stimulate event attendance physical digital events across regions accomplished set encompassing reorganization agency appointment management standard compliance within 15 countries established rapport managing regional clients across atlanta region usa administered pl valuing 3m business introducing contemporary gotomarket position regional digital offering led development whole digital team 14 consultants well advanced progression underperforming team 15 favorite quotes good content isnt good storytelling telling true story well less keeping simple takes time effort jeff bullas ann handley