What is the sentiment of this news? Please choose an answer from {strong negative/moderately negative/mildly negative/neutral/mildly positive/moderately positive/strong positive}.
Text: Lululemon Athletica Inc. is launching a membership program in the fall, just one of many plans the company laid out at this week's analyst event to double annual revenue to $12.5 billion over the next five years.
user
mildly positive
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