What is the sentiment of this news? Please choose an answer from {strong negative/moderately negative/mildly negative/neutral/mildly positive/moderately positive/strong positive}.
Text: Starbucks Corp. ( SBUX , Financial), the world's largest coffee chain, has seen its market value erode 22% this year, which makes it reasonable to say the company is off to a difficult start this year.
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moderately negative
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