What is the sentiment of this news? Please choose an answer from {strong negative/moderately negative/mildly negative/neutral/mildly positive/moderately positive/strong positive}.
Text: Amazon launched an insurance comparison site today in the UK to sell home insurance. The ecommerce giant has partnered with three launch providers — Ageas UK, Co-op, and LV + General Insurance — with more coming next year.
user
moderately positive
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