 Hey everybody, this is Sean with The Verge and I'm here at the Venetian in Las Vegas here at CES 2016 to speak to Nikolai Veed, the CEO of Braggie, the company that makes that wireless earbud that everybody seems to want called the Dash. So the most basic description of these is they are Bluetooth wireless earbuds. Now the important distinction here is that's not Bluetooth between the earbuds, it's just Bluetooth to connect to your phone. Braggie Dash used to use Bluetooth between the earbuds but that was part of the reason the production was delayed last year. The company decided to ditch Bluetooth between the earbuds and go with something different called near field magnetic induction. What it does is it's better for communicating between the two earbuds without losing signal quality. But forget about all that, let's talk about the experience of using them. A lot was promised when we first met up with Braggie last year at CES and we've had a lot of ideas about what it's like and you'd think that with troubles in production and all these delays that it would be hard to realize some of those promises but it's actually that much fun to use. Not only do they sound great but the accelerometers and the gyroscope inside lend themselves really nicely to some motion gestures that aren't really crazy. Once you have these in your ear, using them is pretty simple. They have touch sensitive sections on each earbud. One is more for like your music and volume controls and things like that. The other is more for activities. There's a personal assistant inside that helps guide you through sort of the menus that kind of exist within the software here. But a lot of that sounds really complicated and it's really not as complicated as you think. But probably the most impressive thing is what they call the audio pass through. With just a swipe on the left earbud you can actually bring up the room mix and it's not only now in your audio mix but it is directional. The microphones on here can pick up what you're hearing in the room and give you a sense of space. Oh wow, that's extremely strange. It's pretty cool isn't it? Yeah, no it's very cool. It's just an experience that you really have a hard time finding and are probably hard pressed to find at all in any other earbud whether it's wired or not. Some of that stuff that's inside here like the audio pass through and the directional microphones are really what Bragi is trying to say is going to be used in much bigger and broader ways as they go forward with the Dash and maybe other products. There's more built into these that really change the experience of like how you listen to music, how you use headphones and how you use wireless earbuds on the go. And the best thing about it, when you're done with them you throw them back in a charging case. You've got five more charges in here and you keep this with you at all times. You're not going to lose it. You're not going to lose the charge on these and it's that simple. That's the Bragi Dash. We're going to see more from these guys and we're definitely going to see more about this particular product when the rest of these ship this year and when we get our hands on them back in New York. For more from Las Vegas here at CES 2016 head to theverge.com and head to youtube.com slash the verge and click subscribe.
 Hey everybody, this is Sean with The Verge and I'm here at the Venetian in Las Vegas
 here at CES 2016 to speak to Nikolai Veed, the CEO of Braggie, the company that makes
 that wireless earbud that everybody seems to want called the Dash.
 So the most basic description of these is they are Bluetooth wireless earbuds.
 Now the important distinction here is that's not Bluetooth between the earbuds, it's just
 Bluetooth to connect to your phone.
 Braggie Dash used to use Bluetooth between the earbuds but that was part of the reason
 the production was delayed last year.
 The company decided to ditch Bluetooth between the earbuds and go with something different
 called near field magnetic induction.
 What it does is it's better for communicating between the two earbuds without losing signal
 quality.
 But forget about all that, let's talk about the experience of using them.
 A lot was promised when we first met up with Braggie last year at CES and we've had a
 lot of ideas about what it's like and you'd think that with troubles in production and
 all these delays that it would be hard to realize some of those promises but it's actually
 that much fun to use.
 Not only do they sound great but the accelerometers and the gyroscope inside lend themselves really
 nicely to some motion gestures that aren't really crazy.
 Once you have these in your ear, using them is pretty simple.
 They have touch sensitive sections on each earbud.
 One is more for like your music and volume controls and things like that.
 The other is more for activities.
 There's a personal assistant inside that helps guide you through sort of the menus that kind
 of exist within the software here.
 But a lot of that sounds really complicated and it's really not as complicated as you
 think.
 But probably the most impressive thing is what they call the audio pass through.
 With just a swipe on the left earbud you can actually bring up the room mix and it's not
 only now in your audio mix but it is directional.
 The microphones on here can pick up what you're hearing in the room and give you a sense of
 space.
 Oh wow, that's extremely strange.
 It's pretty cool isn't it?
 Yeah, no it's very cool.
 It's just an experience that you really have a hard time finding and are probably hard
 pressed to find at all in any other earbud whether it's wired or not.
 Some of that stuff that's inside here like the audio pass through and the directional
 microphones are really what Bragi is trying to say is going to be used in much bigger
 and broader ways as they go forward with the Dash and maybe other products.
 There's more built into these that really change the experience of like how you listen
 to music, how you use headphones and how you use wireless earbuds on the go.
 And the best thing about it, when you're done with them you throw them back in a charging
 case.
 You've got five more charges in here and you keep this with you at all times.
 You're not going to lose it.
 You're not going to lose the charge on these and it's that simple.
 That's the Bragi Dash.
 We're going to see more from these guys and we're definitely going to see more about this
 particular product when the rest of these ship this year and when we get our hands on
 them back in New York.
 For more from Las Vegas here at CES 2016 head to theverge.com and head to youtube.com slash
 the verge and click subscribe.