 Ladies and gentlemen, this is the tablet that can replace your laptop. Surface Pro 3. The question that needs to be asked and answered is why hardware? We clearly are not interested in building refrigerators or toasters. We are not building hardware for hardware's sake. We want to build experiences that bring together all the capabilities of our company. Our goal is to create new categories and spark new demand for our entire ecosystem. It does not matter what store you walk into, the conflict exists. And you walk up to the salesperson and you can stand between two very clear tables and ask a question. What is it that I'm supposed to buy? The response is this. What is it that you want to do? I don't know, I'm about to spend a thousand dollars. I thought I needed to do everything. Today we take the conflict away and I'm absolutely sure of that. I'd like to introduce you to Surface Pro 3. Look at how thin it is. This product by definition is faster than the Surface Pro 2. It's an absolutely beautiful screen. We've grown it to a 12 inch diagonal. Pushing it to 12 inches was critical. Sitting right in between the tablet and the laptop and getting to the point where you can replace your laptop, this is a critical, critical element. It's a 3 by 2 aspect ratio. It's something that hasn't really been done before in this size. It's a 2160 by 1440 display. It's optically bonded. It has the highest contrast ratios in the industry. I can talk specs all day and quite frankly it doesn't bore me but it probably bores you. You have a perfectly equal distribution of weight through the product. I'll put the Surface here. I'm going to grab this MacBook here. Now we have a 12 inch screen. I want to compare it to the 13 inch for a reason. We have optimized the scaling of Windows perfectly. On this 12 inch screen you get 6% more content than on this 13 inch screen. We want you to take both those devices out of your bag. So you have to think about all the weight that happens with these devices. We've partnered super close with Intel. It has been the closest thing to a technical love affair that I could possibly think of. We spent tireless hours together to put the Core i7 in the new Surface Pro 3. Then we reinvented the fan. We were able to make it 30% more efficient than any fan in any product today. Then we reinvented the fin on the fan. So you never feel it. You don't hear it. You don't even see it. We built the thinnest optical stack ever built on a device this size at.75mm. Over 20? 15? There's a number in there percent more battery life in this product than any product Surface has shipped before. It's the same unbelievably strong chassis that I'm about to drop and it doesn't break. And we don't worry. You don't worry at all. Let me introduce you to the Surface Pro 3 docking station. This docking station lets you display out to a 4K monitor. Very important, right? 4K. Super hot buzzword right now, people. Pay attention. 4K is cool. So I want to show you the new kickstand. First I'm going to show you a different mode and it's called Canvas mode. And it's a new one. This hinge has taken every single detail. The amount of custom parts to bring to you full friction. So you can say it, bring it all the way down at any position you want to land it at 150 degrees is intense. We landed 150 degrees. And with an amazing Palm Block technology you now can do the drawing you want to do if you were an artist. We know that to really build a tablet that can replace the laptop, it has to work in your lap. I want to introduce you to the Surface Pro type cover. It's got a lot of accolades from thinness and we've made it even thinner. We put a ton of energy into the trackpad this time around. This trackpad is 68% larger than the previous trackpad before it. We've reduced friction by 78%. I'm going to show you one simple move here that's important. Watch how it clicks in. This now magnetically seals itself to the screen. When you start to change positions, I can change them in any way and I don't lose any stability. I can then change the friction hinge and drop it down just like this. I have the ability to pick any position I want and any angle I need. This is an important posture. A piece of paper and a pen. And the pen looks familiar because it is the size of a pen that you'd normally hold. It's not a stylus. It's not meant to be thin. It's not meant to be cheap. It's meant to be pronounced as a pen. It feels weighty. It feels good. It's meant to be the weight that it is. And in the seamless event that you are a student in class and you needed to capture that thought, you need to pick up your device and you need to click your pen because you know you can write. And when you click it, even if your device is off, you have to know you can write immediately. You can write your notes and the minute you click your pen, they go right into the cloud. Folks, we are super, super proud of Surface Pro 3. It goes on sale tomorrow. You can pre-order it starting at $799. It comes in three configs, Core i3, Core i5, and Core i7. I could talk all day and it feels like I have. I think I might be done talking.
 Ladies and gentlemen, this is the tablet that can replace your laptop.
 Surface Pro 3.
 The question that needs to be asked and answered is why hardware?
 We clearly are not interested in building refrigerators or toasters.
 We are not building hardware for hardware's sake.
 We want to build experiences that bring together all the capabilities of our company.
 Our goal is to create new categories and spark new demand for our entire ecosystem.
 It does not matter what store you walk into, the conflict exists.
 And you walk up to the salesperson and you can stand between two very clear tables and ask a question.
 What is it that I'm supposed to buy?
 The response is this.
 What is it that you want to do?
 I don't know, I'm about to spend a thousand dollars.
 I thought I needed to do everything.
 Today we take the conflict away and I'm absolutely sure of that.
 I'd like to introduce you to Surface Pro 3.
 Look at how thin it is.
 This product by definition is faster than the Surface Pro 2.
 It's an absolutely beautiful screen.
 We've grown it to a 12 inch diagonal.
 Pushing it to 12 inches was critical.
 Sitting right in between the tablet and the laptop and getting to the point where you can replace your laptop, this is a critical, critical element.
 It's a 3 by 2 aspect ratio.
 It's something that hasn't really been done before in this size.
 It's a 2160 by 1440 display.
 It's optically bonded.
 It has the highest contrast ratios in the industry.
 I can talk specs all day and quite frankly it doesn't bore me but it probably bores you.
 You have a perfectly equal distribution of weight through the product.
 I'll put the Surface here.
 I'm going to grab this MacBook here.
 Now we have a 12 inch screen.
 I want to compare it to the 13 inch for a reason.
 We have optimized the scaling of Windows perfectly.
 On this 12 inch screen you get 6% more content than on this 13 inch screen.
 We want you to take both those devices out of your bag.
 So you have to think about all the weight that happens with these devices.
 We've partnered super close with Intel.
 It has been the closest thing to a technical love affair that I could possibly think of.
 We spent tireless hours together to put the Core i7 in the new Surface Pro 3.
 Then we reinvented the fan.
 We were able to make it 30% more efficient than any fan in any product today.
 Then we reinvented the fin on the fan.
 So you never feel it.
 You don't hear it.
 You don't even see it.
 We built the thinnest optical stack ever built on a device this size at.75mm.
 Over 20? 15?
 There's a number in there percent more battery life in this product than any product Surface has shipped before.
 It's the same unbelievably strong chassis that I'm about to drop and it doesn't break.
 And we don't worry.
 You don't worry at all.
 Let me introduce you to the Surface Pro 3 docking station.
 This docking station lets you display out to a 4K monitor.
 Very important, right?
 4K. Super hot buzzword right now, people.
 Pay attention. 4K is cool.
 So I want to show you the new kickstand.
 First I'm going to show you a different mode and it's called Canvas mode.
 And it's a new one.
 This hinge has taken every single detail.
 The amount of custom parts to bring to you full friction.
 So you can say it, bring it all the way down at any position you want to land it at 150 degrees is intense.
 We landed 150 degrees.
 And with an amazing Palm Block technology you now can do the drawing you want to do if you were an artist.
 We know that to really build a tablet that can replace the laptop, it has to work in your lap.
 I want to introduce you to the Surface Pro type cover.
 It's got a lot of accolades from thinness and we've made it even thinner.
 We put a ton of energy into the trackpad this time around.
 This trackpad is 68% larger than the previous trackpad before it.
 We've reduced friction by 78%.
 I'm going to show you one simple move here that's important.
 Watch how it clicks in.
 This now magnetically seals itself to the screen.
 When you start to change positions, I can change them in any way and I don't lose any stability.
 I can then change the friction hinge and drop it down just like this.
 I have the ability to pick any position I want and any angle I need.
 This is an important posture.
 A piece of paper and a pen.
 And the pen looks familiar because it is the size of a pen that you'd normally hold.
 It's not a stylus.
 It's not meant to be thin.
 It's not meant to be cheap.
 It's meant to be pronounced as a pen.
 It feels weighty. It feels good.
 It's meant to be the weight that it is.
 And in the seamless event that you are a student in class and you needed to capture that thought,
 you need to pick up your device and you need to click your pen because you know you can write.
 And when you click it, even if your device is off, you have to know you can write immediately.
 You can write your notes and the minute you click your pen, they go right into the cloud.
 Folks, we are super, super proud of Surface Pro 3.
 It goes on sale tomorrow.
 You can pre-order it starting at $799.
 It comes in three configs, Core i3, Core i5, and Core i7.
 I could talk all day and it feels like I have.
 I think I might be done talking.