 It may not be the most popular tablet that Amazon has announced today, but it's definitely the highest spec. This is the new Kindle Fire HDX. It's the 8.9 inch version, and they've made a bunch of under the hood improvements. So it's very thin. They claim it's 20% lighter than an iPad, and that's thanks to a magnesium frame. But it's basically the same look and feel as the previous HDX. You've got this weird angles on the back. You've got the power button on the back and so on. The screen is 2560 by 1600 pixels, and it looks pretty good to me. It's also quite fast. It's got a Snapdragon 805 processor to speed things up. And the other thing that's new with the HDX is that it's running the Fire OS 4.0. And so that gives you a few new features, one of which is that it now supports Firefly. Just like the Fire phone, you can point it at stuff and it will be able to tell you what it is. It can even do optical character recognition and translation if you point it at like a PDF or a printout or something. In addition to that, it also supports family libraries. So if you and your significant other both have Amazon Prime accounts and you've got a book and she's got a book, you can share the books or you can share the videos amongst each other. The other thing that they've added to this, which I can't show on video, is they say that it supports Dolby Atmos for sound. So they virtualize the experience of having sound above you and beneath you and left and right when you put in headphones. We gave it a listen. It actually sounded pretty good. It was pretty impressive. Another thing that they added to the HDX, it's actually really cool, is they've added a new light sensor. What it does is it detects the color temperature of the light that's shining on it and adjusts the color of the white on the background so that it's a little bit less glaring on your eyes. You can see here this book in the kinderlap just turned to a yellow background so that it wouldn't be this blue underneath the lamp that happens to be shining on it. That's the high points of this. It is a very fast, very capable tablet. Amazon really likes to position it up against the iPad Air. They say it has a million more pixels. They say it's 20% lighter. And it's cheap. It's $379. It's available in October. You can preorder it right now. If you want to get the 4G edition, that's going to be $100 more. Kindle Fire HDX 8.9.
 It may not be the most popular tablet that Amazon has announced today, but it's definitely
 the highest spec.
 This is the new Kindle Fire HDX.
 It's the 8.9 inch version, and they've made a bunch of under the hood improvements.
 So it's very thin.
 They claim it's 20% lighter than an iPad, and that's thanks to a magnesium frame.
 But it's basically the same look and feel as the previous HDX.
 You've got this weird angles on the back.
 You've got the power button on the back and so on.
 The screen is 2560 by 1600 pixels, and it looks pretty good to me.
 It's also quite fast.
 It's got a Snapdragon 805 processor to speed things up.
 And the other thing that's new with the HDX is that it's running the Fire OS 4.0.
 And so that gives you a few new features, one of which is that it now supports Firefly.
 Just like the Fire phone, you can point it at stuff and it will be able to tell you what
 it is.
 It can even do optical character recognition and translation if you point it at like a
 PDF or a printout or something.
 In addition to that, it also supports family libraries.
 So if you and your significant other both have Amazon Prime accounts and you've got
 a book and she's got a book, you can share the books or you can share the videos amongst
 each other.
 The other thing that they've added to this, which I can't show on video, is they say that
 it supports Dolby Atmos for sound.
 So they virtualize the experience of having sound above you and beneath you and left and
 right when you put in headphones.
 We gave it a listen.
 It actually sounded pretty good.
 It was pretty impressive.
 Another thing that they added to the HDX, it's actually really cool, is they've added
 a new light sensor.
 What it does is it detects the color temperature of the light that's shining on it and adjusts
 the color of the white on the background so that it's a little bit less glaring on your
 eyes.
 You can see here this book in the kinderlap just turned to a yellow background so that
 it wouldn't be this blue underneath the lamp that happens to be shining on it.
 That's the high points of this.
 It is a very fast, very capable tablet.
 Amazon really likes to position it up against the iPad Air.
 They say it has a million more pixels.
 They say it's 20% lighter.
 And it's cheap.
 It's $379.
 It's available in October.
 You can preorder it right now.
 If you want to get the 4G edition, that's going to be $100 more.
 Kindle Fire HDX 8.9.