EVERYTHING YOU NEED TO KNOW ABOUT STARTING A BUSINESS FROM SCRATCH or growing your existing brand
*The building blocks for a STRONG FOUNDATION from the ground up every step of the way - whether you are just starting out or running an existing business already
*Helpful GUIDANCE on the nitty-gritty and making sure you are covering all bases like entity formation, sales and use tax, insurance, payroll, hiring employees, funding, growth and more
*BUILDING YOUR OWN WEBSITE - either starting your own from scratch in a day or working on your current site to improve your branding and ability to sell. A strong website is your ticket to profitability and should be optimized, but easy to adjust as business grows and changes
*Using SOCIAL MEDIA to grow your brand authentically, with proven tips on beating the algorithm, posting strategy, and using social to sell your product successfully
*STRATEGY and IMPLEMENTATION TO GROW a loyal following on Instagram quickly
*ECOMMERCE and FULFILLMENT - how to build an ecommerce website to charge customers when they buy, optimize your sales channels and fulfill orders
*PHOTOGRAPHY & VIDEO - using your camera phone to it’s potential, you don’t need more than a good phone! How to “up your game” with just an iphone.
*CUSTOMER SERVICE, Maintenance and Growth - the importance of rating A++ on the customer service scale without giving up profits
*BRICK-AND-MORTAR SHOPS- benefits and pitfalls of opening your own storefront, what to lookout for and tools to use when and if you are ready
*SWAG - where to order, vendor discounts and how to use for marketing your brand
*FINANCES and FUNDING - including information on grants and lots of creative funding options for projects or growth
*EMPLOYEES - how to know when to hire help and what to hire out first
*PAYROLL & HR - employee management, insurance, sample employee handbooks, releases, rules and regulations and pitfalls to avoid when hiring
*TIPS and TRICKS to SAVE MONEY in small business including discounts from some of our favorite partners and a huge opportunity to join our GROUP SHIPPING RATES to make shipping cost efficient for a small business!
*INFLUENCERS vs BRANDS - where you fit and how to work it to your advantage even as a micro-influencer with 500-10,000 followers to bigger brands, they all matter
*BRANDING & DESIGN - a top-to-bottom beginner course on doing it yourself including the tools to make it happen today, re-branding, growing your brand and what an important tool your brand is to convert to sales and profitablity
*SHIPPING and specifically, SHIPPING PERISHABLE PRODUCTS including access to our group shipping rates to actually make shipping affordable for a small business!
….and so much more!