Happy Social Media Saturday! Listed below are links to interesting things I found on the web this week: cool tools, great blog articles, memorable Tweets – anything that stuck out to me and I think is worth sharing. I encourage you to check them out for yourself!
By the way, there are some great conversations going on over at The SchneiderB Bloc Facebook group – I hope you’ll join us.
Blog Post: 5 Elements To Have In Place Before A Crisis Hits – To wrap up my series on crisis response strategies, I want to revisit the beginning. Some organizations look on crisis response as sort of a fire extinguisher—something you activate when an emergency happens. Truth is you can lessen the impact of any crisis by just having the right elements in place up front.
When doing research for the e-book Listen, Engage, Respond, I found that across the sectors I surveyed, the same five elements were constant. Successful organizations had them, unsuccessful (or unprepared) ones did not. Get your organization ready now. These five elements will not only help you in a crisis, but they are the best practices of organizations that use social media well on an everyday basis…
Blog Post: Webinar Recap: How Admissions, Alumni and Advancement Offices can leverage Google+ Hangouts – With a simple click of a button, your alumni, advancement and academic offices can host live broadcasts through Hangouts, one of Google’s latest features in Google+. In this webinar, Ryan Bowse from Wikispaces shares his knowledge of what has worked and hasn’t worked for hosting panel discussions through Google+. He talks set-up, workflow and distribution to get your team up to speed…
We knew this day was going to come. In fact, we wrote about it in this article about why social networks like Pinterest will never be marketing-free. It was just a matter of time.
Today on its blog, Pinterest announced that it’s not only letting companies set up business accounts (as opposed to personal accounts), but it’s also releasing a business-specific terms of service, totally separate from the TOS for regular ol’ people like you and me.
Pinterest cited the contribution of quality content from the business community as a reason for launching these business-specific accounts:
“Thousands of businesses have become a part of our community, giving great ideas, content, and inspiration to people on Pinterest. Whether it’s Anthropologie sharing awesome clothes, Whole Foods sharing tasty recipes, the Smithsonian sharing fascinating collections, or Amazon making products easy to pin, many of us have been inspired on Pinterest by businesses.”
So … do you already have a Pinterest account you want to convert into a business account? Convinced today’s the day to set up your Pinterest business account for the first time? Want to know what the new terms of service specifically for businesses say? Well have we got the blog post for you! Read on to learn all that and more, you pinning maniacs, you…