By reviewing the data and tweets, can we predict if the closing price of $mcd will go upwards or downwards at 2017-07-28? Please indicate either Rise or Fall.
Context: date,open,high,low,close,adj-close,inc-5,inc-10,inc-15,inc-20,inc-25,inc-30
2017-07-14,-0.2,0.1,-0.4,0.2,0.2,0.1,-0.5,-0.6,-0.7,-1.2,-1.3
2017-07-17,0.1,0.1,-0.4,-0.0,-0.0,0.1,-0.3,-0.6,-0.6,-1.1,-1.3
2017-07-18,0.7,0.9,-0.4,-0.8,-0.8,0.8,0.6,0.3,0.3,-0.1,-0.4
2017-07-19,0.2,0.4,-0.3,-0.0,-0.0,0.5,0.7,0.3,0.3,0.0,-0.3
2017-07-20,-0.1,0.7,-0.4,0.2,0.2,0.2,0.6,0.1,0.1,-0.1,-0.5
2017-07-21,0.1,0.5,-0.4,-0.2,-0.2,0.2,0.6,0.3,0.3,0.2,-0.3
2017-07-24,1.4,1.6,-0.1,-1.3,-1.3,1.1,1.7,1.7,1.5,1.5,1.1
2017-07-25,-0.8,0.6,-1.6,4.8,4.8,-2.8,-2.6,-2.7,-2.9,-2.9,-3.3
2017-07-26,1.4,1.6,-0.5,-1.6,-1.6,-0.9,-1.0,-0.9,-1.2,-1.3,-1.5
2017-07-27,-0.3,0.3,-0.9,0.3,0.3,-0.8,-1.2,-1.1,-1.4,-1.5,-1.7

2017-07-14: dubuque bank &amp; trust co. buys 4,838 shares of mcdonald¡¯s corporation $mcd |mcdonald¡¯s corporation $mcd stake held by delta asset management llc tn |mcdonald¡¯s corporation $mcd shares bought by 
2017-07-15: us restaurant industry stuck in worst collapse since 2009    $mcd $yum $qsr $cmg $dpz $wen $rt $yumc #mcdonalds|AT_USER wow, great observation about #1 double #2. i had no idea! $mcd has done its best
2017-07-16: rt AT_USER 12 great books on value investing:  $spy $aapl $ibm $csco $cost $wmt $pep $mcd $kss $lyb $xom $¡­|5 sectors millennials prefer to consumer goods, and the stocks that prove it  $atvi $dal $e
2017-07-17: commented on mcdonald's is not expensive at $155  $mcd|??? $agn $ibm $msft $crm $twtr $ge $gm $fb $nflx $myl $snap $orcl $goog $googl $cost $wmt $wfm $gpro $grub $shak¡­ |mcdonald's is not expensive a
2017-07-18: $mcd just rolled out a new menu item:  nothing burgers|concorde asset management llc cuts stake in mcdonald¡¯s corporation $mcd | &lt;&lt;-- checkout super trades service it is truly amazing!! $capn $
2017-07-19: AT_USER serious question.  why don't these issues happen to $mcd $sonc $qsr ???|rt seekingalpha "how safe are the dividends of these stalwarts?  $cvx $gis $jnj $kmi $ko $mcd $mo $pep $pg $pm $tgt¡­|rh
2017-07-20: mcdonald¡¯s corporation $mcd pt set at $170.00 by j p morgan chase &amp; co |mcdonald¡¯s corporation $mcd given a $172.00 price target at nomura |iwaspoisoned may be creating opportunity for long-term
2017-07-21: mcdonald¡¯s corporation $mcd given a $170.00 price target at j p morgan chase &amp; co |rt AT_USER #earnings next week: $hal, $has, $googl, $aks, $cat, $dd, $exas, $fcx, $mcd, $amd, $cmg, $wynn  power
2017-07-22: rt AT_USER #earnings $amd $fb $amzn $googl $twtr $hal $cmg $x $lrcx $pypl $t $f $aks $gild $mcd $gm $ba $has $intc $sbux $wdc   |rt AT_USER #earnings $amd $fb $amzn $googl $twtr $hal $cmg $x $lrcx $py
2017-07-23: rt AT_USER #earnings week $fb $amzn $googl $twtr $cmg $x $pypl $t $f $aks $gild $mcd $gm $ba $has $intc $sbux |rt AT_USER #earnings week $fb $amzn $googl $twtr $cmg $x $pypl $t $f $aks $gild $mcd $gm 
2017-07-24: AT_USER  $awre vs $dia -92% w/divs over 5yrs.  team needs2 get thier sheet together. share poor analyst/co¡­ |bullish swing trade setups for tue, jul 25 include $dal $cx $mcd $rpm $itb  #stocks |rt AT
2017-07-25: $mcd q2 earnings beat! |price returns vs expected daily move $sgms $mcd $jcp $cmg $wmt $cost $sbux $wynn $baba $amzn $nflx $dis¡­ |rt AT_USER very strong moves out of our income investing class's most
2017-07-26: mcdonald¡¯s corporation forecasted to post q3 2017 earnings of $1.92 per share $mcd |$mcd cramer: old dogs learn new tricks |mcdonald¡¯s earnings: sales expected to be boosted by menu, franchisee chan
2017-07-27: mcdonald¡¯s corporation $mcd given a $180.00 price target at sanford c. bernstein |rt AT_USER mcdonald's has a restaurant in poland that looks like the future of the golden arches $mcd  |mcdonald¡¯s c
Answer:
By reviewing the data and tweets, can we predict if the closing price of $mcd will go upwards or downwards at 2017-07-28? Please indicate either Rise or Fall.
Context: date,open,high,low,close,adj-close,inc-5,inc-10,inc-15,inc-20,inc-25,inc-30
2017-07-14,-0.2,0.1,-0.4,0.2,0.2,0.1,-0.5,-0.6,-0.7,-1.2,-1.3
2017-07-17,0.1,0.1,-0.4,-0.0,-0.0,0.1,-0.3,-0.6,-0.6,-1.1,-1.3
2017-07-18,0.7,0.9,-0.4,-0.8,-0.8,0.8,0.6,0.3,0.3,-0.1,-0.4
2017-07-19,0.2,0.4,-0.3,-0.0,-0.0,0.5,0.7,0.3,0.3,0.0,-0.3
2017-07-20,-0.1,0.7,-0.4,0.2,0.2,0.2,0.6,0.1,0.1,-0.1,-0.5
2017-07-21,0.1,0.5,-0.4,-0.2,-0.2,0.2,0.6,0.3,0.3,0.2,-0.3
2017-07-24,1.4,1.6,-0.1,-1.3,-1.3,1.1,1.7,1.7,1.5,1.5,1.1
2017-07-25,-0.8,0.6,-1.6,4.8,4.8,-2.8,-2.6,-2.7,-2.9,-2.9,-3.3
2017-07-26,1.4,1.6,-0.5,-1.6,-1.6,-0.9,-1.0,-0.9,-1.2,-1.3,-1.5
2017-07-27,-0.3,0.3,-0.9,0.3,0.3,-0.8,-1.2,-1.1,-1.4,-1.5,-1.7

2017-07-14: dubuque bank &amp; trust co. buys 4,838 shares of mcdonald¡¯s corporation $mcd |mcdonald¡¯s corporation $mcd stake held by delta asset management llc tn |mcdonald¡¯s corporation $mcd shares bought by 
2017-07-15: us restaurant industry stuck in worst collapse since 2009    $mcd $yum $qsr $cmg $dpz $wen $rt $yumc #mcdonalds|AT_USER wow, great observation about #1 double #2. i had no idea! $mcd has done its best
2017-07-16: rt AT_USER 12 great books on value investing:  $spy $aapl $ibm $csco $cost $wmt $pep $mcd $kss $lyb $xom $¡­|5 sectors millennials prefer to consumer goods, and the stocks that prove it  $atvi $dal $e
2017-07-17: commented on mcdonald's is not expensive at $155  $mcd|??? $agn $ibm $msft $crm $twtr $ge $gm $fb $nflx $myl $snap $orcl $goog $googl $cost $wmt $wfm $gpro $grub $shak¡­ |mcdonald's is not expensive a
2017-07-18: $mcd just rolled out a new menu item:  nothing burgers|concorde asset management llc cuts stake in mcdonald¡¯s corporation $mcd | &lt;&lt;-- checkout super trades service it is truly amazing!! $capn $
2017-07-19: AT_USER serious question.  why don't these issues happen to $mcd $sonc $qsr ???|rt seekingalpha "how safe are the dividends of these stalwarts?  $cvx $gis $jnj $kmi $ko $mcd $mo $pep $pg $pm $tgt¡­|rh
2017-07-20: mcdonald¡¯s corporation $mcd pt set at $170.00 by j p morgan chase &amp; co |mcdonald¡¯s corporation $mcd given a $172.00 price target at nomura |iwaspoisoned may be creating opportunity for long-term
2017-07-21: mcdonald¡¯s corporation $mcd given a $170.00 price target at j p morgan chase &amp; co |rt AT_USER #earnings next week: $hal, $has, $googl, $aks, $cat, $dd, $exas, $fcx, $mcd, $amd, $cmg, $wynn  power
2017-07-22: rt AT_USER #earnings $amd $fb $amzn $googl $twtr $hal $cmg $x $lrcx $pypl $t $f $aks $gild $mcd $gm $ba $has $intc $sbux $wdc   |rt AT_USER #earnings $amd $fb $amzn $googl $twtr $hal $cmg $x $lrcx $py
2017-07-23: rt AT_USER #earnings week $fb $amzn $googl $twtr $cmg $x $pypl $t $f $aks $gild $mcd $gm $ba $has $intc $sbux |rt AT_USER #earnings week $fb $amzn $googl $twtr $cmg $x $pypl $t $f $aks $gild $mcd $gm 
2017-07-24: AT_USER  $awre vs $dia -92% w/divs over 5yrs.  team needs2 get thier sheet together. share poor analyst/co¡­ |bullish swing trade setups for tue, jul 25 include $dal $cx $mcd $rpm $itb  #stocks |rt AT
2017-07-25: $mcd q2 earnings beat! |price returns vs expected daily move $sgms $mcd $jcp $cmg $wmt $cost $sbux $wynn $baba $amzn $nflx $dis¡­ |rt AT_USER very strong moves out of our income investing class's most
2017-07-26: mcdonald¡¯s corporation forecasted to post q3 2017 earnings of $1.92 per share $mcd |$mcd cramer: old dogs learn new tricks |mcdonald¡¯s earnings: sales expected to be boosted by menu, franchisee chan
2017-07-27: mcdonald¡¯s corporation $mcd given a $180.00 price target at sanford c. bernstein |rt AT_USER mcdonald's has a restaurant in poland that looks like the future of the golden arches $mcd  |mcdonald¡¯s c
Answer:+Fall