Utilize the data and tweets at hand to foresee if the closing price of $mcd will elevate or diminish at 2014-01-07. Only answer with Rise or Fall.
Context: date,open,high,low,close,adj-close,inc-5,inc-10,inc-15,inc-20,inc-25,inc-30
2013-12-20,-1.1,0.0,-1.2,1.4,1.4,-1.1,-1.3,-1.0,-0.5,-0.3,-0.3
2013-12-23,0.4,0.7,-0.3,-0.2,-0.2,-0.7,-1.0,-0.8,-0.3,-0.1,-0.0
2013-12-24,-0.4,0.2,-0.4,0.2,0.2,-0.5,-1.2,-1.0,-0.7,-0.4,-0.3
2013-12-26,-0.1,0.1,-0.2,0.3,0.3,-0.6,-1.3,-1.3,-1.0,-0.7,-0.6
2013-12-27,-0.0,0.4,-0.1,0.1,0.1,-0.3,-1.1,-1.2,-1.1,-0.8,-0.7
2013-12-30,-0.1,0.1,-0.2,0.1,0.1,-0.3,-0.9,-1.3,-1.2,-0.9,-0.8
2013-12-31,-0.1,0.1,-0.4,0.0,0.0,-0.2,-0.8,-1.2,-1.2,-0.9,-0.8
2014-01-02,0.4,0.6,-0.2,-0.6,-0.6,0.4,0.1,-0.5,-0.6,-0.3,-0.1
2014-01-03,0.4,0.5,-0.0,0.1,0.1,0.2,-0.0,-0.6,-0.7,-0.5,-0.3
2014-01-06,0.8,0.8,-0.3,-0.7,-0.7,0.7,0.8,0.2,0.1,0.2,0.4

2014-01-04: $mcd crazy fast food you cant get here |is wendy's success at mcdonald's expense?: wendy's may describe itself as “the world's third-l...  $mcd $wen
Answer:
Rise