Analyze the information and social media posts to determine if the closing price of $jnj will ascend or descend at 2017-08-31. Please respond with either Rise or Fall.
Context: date,open,high,low,close,adj-close,inc-5,inc-10,inc-15,inc-20,inc-25,inc-30
2017-08-17,0.9,1.3,-0.0,-0.8,-0.8,0.3,0.1,-0.1,-0.2,0.0,-0.1
2017-08-18,0.0,0.9,-0.2,-0.3,-0.3,0.5,0.4,0.3,0.0,0.4,0.2
2017-08-21,-0.9,0.1,-0.9,0.6,0.6,-0.1,-0.2,-0.3,-0.6,-0.2,-0.4
2017-08-22,-1.1,0.1,-1.3,0.9,0.9,-0.8,-0.9,-1.1,-1.4,-1.1,-1.2
2017-08-23,1.2,1.3,-0.1,-1.4,-1.4,0.4,0.4,0.3,0.1,0.2,0.2
2017-08-24,-0.1,0.1,-0.5,0.1,0.1,0.3,0.4,0.2,0.1,0.0,0.2
2017-08-25,0.2,0.7,-0.0,-0.9,-0.3,0.6,0.6,0.5,0.4,0.2,0.5
2017-08-28,-0.0,0.3,-0.2,0.0,0.0,0.4,0.5,0.4,0.4,0.2,0.4
2017-08-29,-0.5,0.2,-0.7,0.4,0.4,-0.2,0.1,0.1,0.0,-0.2,0.0
2017-08-30,0.7,0.7,-0.1,-0.9,-0.9,0.5,0.8,0.9,0.9,0.7,0.8

2017-08-17: rt AT_USER AT_USER AT_USER manufacturer level big pharma i.e. $mrk , $jnj , $abt ,  but inside local pharmacies too, error re¡­|rt AT_USER $jnj ceo gorsky says he'll stay on trump panel to 'remain eng
2017-08-18: rt AT_USER do not cheer for johnson &amp; johnson who #quitthecouncil they still employ #serialkillerceo alex gorsky |johnson &amp; johnson depuy synthes president &amp; ceo (now former) michel orsing
2017-08-19: rt AT_USER johnson &amp; johnson msnbc #knowyourvalue (baby shampoo or baby killer?) tour  $jnj #consumer #heal¡­|rt AT_USER did johnson &amp; johnson's alex gorsky divorce the vp of janssen title due
2017-08-20: johnson &amp; johnson msnbc #knowyourvalue (baby shampoo or baby killer?) tour  $jnj #consumer¡­ |rt AT_USER johnson &amp; johnson msnbc #knowyourvalue (baby shampoo or baby killer?) tour  $jnj #consu
2017-08-21: rt AT_USER .AT_USER got a hold of the internal emails from $jnj's ceo as he went back and forth on trump 
2017-08-22: rt AT_USER $jnj opposes use of an anesthetic drug it developed - and later sold - in death penalties, AT_USER reports. htt¡­|$spx $nasdaq $djia $cac $dax $ftse $jpm $tsla $es_f $cl_f $gc_f $tlt $wmt $
2017-08-23: get rich with dividends by marc lichtenfeld:  $stx $mcd $pg $aapl $jnj $xom $ge|rt AT_USER #crispr #cas9 offers grt hope for #glaucoma #opthalmology #ai $msft $goog $ibm $jnj $pfe $nvs $gsk $sny $mrk 
2017-08-24: $tcon $jnj another &lt;50m sucker play?? not sure but from looks seems promising added few today and yesterday. de-122¡­ |johnson &amp; johnson $jnj given a $147.00 price target at cowen and company |
2017-08-25: price returns vs expected daily move $adms $aveo $abbv $pfe $bmy $thc $cvs $jnj $celg $gild $teva $vrx¡­ |$jnj opposed use of their anaesthetic drug etomidate for #lethalinjection before fl, usa #exec
2017-08-26: $jnj 131.7 i bought a jan19 put combo for .06 credit friday (bot 115p/sell 145c/sell 100p) |rt AT_USER if all goes well , both $baba &amp; #tencent market cap shall surpass $jnj by this qtr ends |if a
2017-08-27: rt AT_USER $bay &amp; $jnj trying to challenge $pfe &amp; $bmy at #esccongress |rt AT_USER $bay &amp; $jnj trying to challenge $pfe &amp; $bmy at #esccongress |johnson &amp; johnson $jnj market valuat
2017-08-28: analysts set johnson &amp; johnson $jnj target price at $132.02 |rt AT_USER did johnson &amp; johnson's alex gorsky divorce the vp of janssen title due to billion dollar government fines? |did johnson
2017-08-29: traders sell johnson &amp; johnson $jnj on strength $jnj |pfizer presents encouraging eliquis results in nvaf patients $pfe also $bmy $jnj $ptla |traders sell johnson &amp; johnson $jnj on strength $j
2017-08-30: investors buy johnson &amp; johnson $jnj on weakness |investors buy johnson &amp; johnson $jnj on weakness |investors buy johnson &amp; johnson $jnj on weakness |investors buy johnson &amp; johnson $j
Answer:
Rise