Tens or hundreds of millions of the world’s poor have died from malaria as a direct result of the multination ban on the use of DDT, driven by vastly exaggerated fears of its harmful effects on various bird species. This indifference to the death toll among the least fortunate is strangely reminiscent of Joseph Stalin’s view of the difference between one death and millions; and it is no accident, as Pravda used to put it, that the modern Earth Day mindset reflects that of the original.