George Pearson, a former member of the John Birch Society in Wichita, who served as Charles Koch’s political lieutenant during those years, expanded on this strategy in his own eye-opening paper. He suggested that libertarians needed to mobilize youthful cadres influencing academia in new ways. Traditional gifts to universities, he warned, didn’t guarantee enough ideological control. Instead, he advocated funding private institutes within prestigious universities, where donors could exert influence over hiring decisions and other academic matters while hiding the radicalism of their aims,