Awesome - does exactly what it says!

I started out with a Medium sized Squeem Vest about a week before I used this small sized waist cincher - you can see the product here:Squeem Magical Lingerie Shapewear, Firm Compression, Cotton & Rubber, Vest, Black, MediumI love the cincher since I can use it with a sleeveless top and don't have to worry about the straps or strap irritation. There is truth to the claim that it reshapes your waist - I never had curves and I'm just beginning to have a womanly shape to my waist. The only thing I don't like is that the cincher can sometimes squeeze the fat up to the top of the cincher and then you have a mini roll there - not always an issue, just sometimes I noticed it. The vest goes up all the way, so you don't have that problem.Either way, I highly recommend this product and have become a firm believer in what Squeem can do. :)EDIT: Amazon won't let me review the squeem vest I bought since this cincher and the vest are considered part of the same series. So, I'll include it here since I think there are some differences."I'm 5'9, 135 lbs and shaped like a boy - I've never had sultry curves and I am kind of roly-poly around the belly. So, I bought this hoping I could feel more comfortable in my clothing. I was skeptical of the claims to reduce inches and the whole sweating-your-way-to-thinness thing, but my goal wasn't necessarily permanent waist reduction.Well, it's been about a week and a half since I've been using this, and honestly, it's no gimmick. I've used Spanx and Flexees, but this is different. It's sturdier, doesn't roll up and it definitely flattens the tummy and does not fold over on itself. I have a womanly shape when I wear it - it's amazing. The first day, I could barely get the medium to close on the first latches. It was very tight, but not uncomfortable. After a few hours, I forgot I was wearing it so I decided to try and see if I could squeeze it down a notch - voila! It fit on the second set of hooks! What was even more surprising was going home and taking it off and seeing that my body stayed in this curvy shape for about 1/2 an hour. This was all a very impressive first day - so I decided to stick to it.I wear it every day for about 8 hours. I do sweat a lot when I wear it and I don't like it touching my skin directly because it gets clammy - so I wear very thin tank tops as an undershirt and it still works - super sweaty without the clammy. In the past week, it has become even more comfortable to wear and in only a week, my waist retains the shape for an hour now (I can't wait until after I've worn it for a few months!) I also now have no problem fastening it on the second row of hooks (the tightest) and staying comfortable. I was so inspired that I ordered the waist cincher in a small to gradually get my waist down to that size (product and my review here:Squeem Magical Lingerie Shapewear, Firm Compression, Cotton & Rubber, Waist Cincher, Nude, Smallthey both have different advantages and disadvantages.)I like the vest because the back is high, so I don't have to worry about back fat popping up or out. The vest also works wonders for your chest. I have an average B-C cup that normally doesn't look like much. Once this vest is on, they perk right up. The vest is pretty long so I've never had to deal with fat popping out the bottom. You do have to wear it as an undergarment or corset (tucked into your pants/skirt) otherwise you'll have the lines of your pants or bottoms pressed into your skin and that kind of hurts. Also, the straps are very thick, making it difficult to wear with some sleeveless tops. At first I wore the straps pretty tight for maximum chest perkiness but they began to rub my skin raw so I loosened them up and they are no longer an issue. Also, if you wear super tight shirts, you can see the clasps at the front - I've worn some tight shirts though and no one but me has noticed.I highly recommend this and have already told my best friend and my mom to order since I truly feel it's worth the investment. "