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Nach einer Beta-Phase (netbib berichtete) kann sich nun jeder bei der Bloglines-Konkurrenz Rojo registrieren; zudem wurde das Angebot nochmals vollständig erneuert:Tags. Attention. Link analysis. Community. Search. Even a new wizard - it's all in there, and with a new, clean design. For more information on what's new and different about Rojo, see this page on our new corporate site.Allerdings ist das Angebot derzeit nicht erreichbar, was eventuell mit Clay Shirkys Lob zu tun haben könnte:In effect, they are trying to blur the line between blog writer and reader â?? emphasizing a social network of readers that tag and share. (...)The threat is that more accessible models from an ecosystem of tools may gain faster traction. The opportunity is that this is a well implemented tool that is a great fit for distribution by established media companies. The prospect for a branded aggregator with modest viral atrtributes to engage readers with purposeful sharing activities while accreting metadata is pretty interesting.