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ArgumentaireLa recherche du bonheur, fait partie de la mythologie du r&#234;ve am&#233;ricain. Nous souhaitons dans cet atelier nous interroger sur sa dimension proprement &#233;conomique, et plus pr&#233;cis&#233;ment sur la mani&#232;re dont les entreprises &#8211; petites ou grandes, classiques ou alternatives &#8211; pr&#233;tendent y contribuer.De la ferme individuelle du paysan jeffersonien jusqu&#8217;&#224; General Motors, le syst&#232;me de la &#171; libre entreprise &#187; se d&#233;finit comme un &#233;l&#233;ment central du mod&#232;le capitaliste, au c&#339;ur d&#8217;un syst&#232;me de valeurs et croyances bien plus &#224; m&#234;me d&#8217;assurer la f&#233;licit&#233; que l&#8217;intervention d&#8217;un &#201;tat consid&#233;r&#233; avec m&#233;fiance. Mais qu&#8217;est-ce qui en fait un instrument privil&#233;gi&#233; du r&#234;ve am&#233;ricain ?Si les entreprises font le bonheur, elles peuvent alors se trouver dot&#233;es d&#8217;une certaine responsabilit&#233; vis-&#224;-vis de ceux qui y travaillent, voire de la soci&#233;t&#233; tout enti&#232;re. Du paternalisme jusqu&#8217;&#224; l&#8217;&#233;mergence de la responsabilit&#233; sociale des entreprises, comment les sont-elles suppos&#233;es remplir cette mission, et qui la leur assigne ? L&#8217;ind&#233;pendance, l&#8217;abondance, le profit, l&#8217;autonomie, relations sociales &#233;panouissantes, quels sont les &#233;l&#233;ments du bonheur auquel l&#8217;entreprise contribuer ?En m&#234;me temps que l&#8217;entreprise priv&#233;e capitaliste naissent ses contestations, les utopies, les propositions d&#8217;organisations alternatives. Des Shakers &#224; Edward Bellamy, des populistes aux mouvements communaux ou &#233;cologistes des ann&#233;es 1960, comment l&#8217;Am&#233;rique alternative a t&#8217;elle r&#234;v&#233; l&#8217;entreprise, et avec quelle vision du bonheur ? Quel r&#244;le les minorit&#233;s (ethniques, raciales, sexuelles) ont jou&#233; dans la d&#233;finition de ces alternatives ? De mani&#232;re plus contemporaine, la crise de 2008 a-t-elle &#233;t&#233; l&#8217;occasion d&#8217;une red&#233;finition du cadre des entreprises et de leur r&#244;le dans la qu&#234;te du bonheur ? L&#8217;entreprise alternative est-elle un projet individuel, conforme en cela au mythe de l&#8217;entrepreneur g&#233;nial, ou une id&#233;e collective ? Faut-il pour la construire rompre avec l&#8217;ordre existant, ou bien l&#8217;am&#233;nager &#224; la marge ?Telles sont les diff&#233;rentes pistes que nous souhaitons aborder dans cet atelier.Conditions de soumissionCet atelier aura lieu dans le cadre du congr&#232;s annuel de l&#8217;Association Fran&#231;aise d&#8217;Etudes Am&#233;ricaines, AFEA, qui se tiendra &#224; l&#8217;Universit&#233; de Strasbourg du 6 au 9 juin 2017.Un r&#233;sum&#233; de votre proposition de communication ainsi qu&#8217;une courte bio-bibliographie doivent &#234;tre envoy&#233;s au trois organisatrices et responsables scientifiques pour le15 janvier 2017.Les propositions retenues seront annonc&#233;es au printemps 2017.Bibliographie indicativeLendol CALDER, Financing the American Dream : a Cultural History of Consumer Credit, Princeton&#160; N.J., Princeton University Press, 1999.Archie B. CARROLL, Kenneth LIPARTITO, James E. POST, Patricia Hogue WERHANE et Kenneth E. GOODPASTER, Corporate Responsibility: the American Experience, Cambridge, Cambridge University Press, 2012.Thomas C. COCHRAN et William MILLER, The Age of Enterprise: a Social History of Industrial America, New York, Macmillan, 1942.Lizabeth COHEN, A Consumers&#8217; Republic : the Politics of Mass Consumption in Postwar America, 1st ed., New York, Knopf, 2003.Ronald CREAGH, Utopies am&#233;ricaines exp&#233;riences libertaires du XIXe si&#232;cle &#224; nos jours, Marseille, Agone, 2009.John Kenneth GALBRAITH, Le Nouvel Etat industriel. Essai sur le syst&#232;me &#233;conomique am&#233;ricain, Paris, Gallimard, 1968.Kenneth LIPARTITO, &#171; The Utopian Corporation &#187;, in Constructing Corporate America. History, Politics, Culture, Oxford, Oxford University Press, 2004, p. 94 119.Gib PRETTYMAN, &#171; Gilded Age Utopias of Incorporation &#187;, Utopian Studies, 2001, vol. 12, no 1, p. 19 40.Edward SPANN, Brotherly Tomorrows : Movements for a Cooperative Society in America, 1820-1920, New York, Columbia University Press, 1989.John L. THOMAS, Alternative America: Henry George, Edward Bellamy, Henry Demarest Lloyd, and the adversary tradition, Cambridge, Mass., Belknap Press, 1983.Alan TRACHTENBERG, The Incorporation of America: Culture and Society in the Gilded Age, New York, Hill and Wang, 1982.Responsables scientifiquesAlexia Blin, doctorante au Centre d&#8217;&#201;tudes Nord-Am&#233;ricaines de l&#8217;EHESS,&#160;alexia.blin@univ-paris3.frEvelyne Payen-Vari&#233;ras, Ma&#238;tre de conf&#233;rences en civilisation am&#233;ricaine, Universit&#233; Paris 3&#8211;Sorbonne nouvelle,&#160;evelyne.payen@univ-paris3.frOph&#233;lie Sim&#233;on, Ma&#238;tre de conf&#233;rences en civilisation britannique, Universit&#233; Paris 3-Sorbonne nouvelle,&#160;ophelie.simeon@univ-paris3.frArgumentThe individual farm of the Jeffersonian era, the General Motors corporation of the mid-20th century and the &#8216;startups&#8217; of the early 21st century have little in common except perhaps their association with the nexus of values, beliefs and hopes usually subsumed under the &#8216;American dream&#8217; label.&#160; Since the early 19th century, the pursuit of happiness has inspired both experiments with new forms of business organization and more radical efforts to challenge private property or to reverse the order of priorities between economic profit, self-fulfillment and social harmony.This workshop questions the economic dimension of the American dream, and more specifically the role assigned to business enterprise in the pursuit of happiness. In what terms have the different actors of business enterprise defined this contribution, and how have they articulated the material, moral, individual and collective components of happiness? Aspirations to more satisfying social relations in business and work have coexisted with plans to expand the sphere of leisure, philanthropy and consumption. To some extent, the State has also shaped the pursuit of happiness in business enterpriseAnother set of questions pertains to the relation between mainstream and marginal or alternative enterprise. From the Shakers to Edward Bellamy and the communal movements of the Sixties, utopian projects have often foundered on the difficulties of breaking with established business practices. Conversely, paternalistic schemes, innovations in &#8216;human resources management&#8217; and public relations strategies may owe more than is generally acknowledged to the radical champions of happiness. We invite contributions addressing some of these questions in different periods of US history, including in our time.This workshop will be part of the annual conference of the Association Fran&#231;aise d'&#201;tudes Am&#233;ricaines (AFEA), to be held in Strasbourg on June 6-9, 2017.Submission guidelinesProposals (with a short biography) must be sent to the 3 scientific coordinatorsDeadline : January 15th 2017ReferencesLendol CALDER, Financing the American Dream : a Cultural History of Consumer Credit, Princeton&#160; N.J., Princeton University Press, 1999.Archie B. CARROLL, Kenneth LIPARTITO, James E. POST, Patricia Hogue WERHANE et Kenneth E. GOODPASTER, Corporate Responsibility: the American Experience, Cambridge, Cambridge University Press, 2012.Thomas C. COCHRAN et William MILLER, The Age of Enterprise: a Social History of Industrial America, New York, Macmillan, 1942.Lizabeth COHEN, A Consumers&#8217; Republic : the Politics of Mass Consumption in Postwar America, 1st ed., New York, Knopf, 2003.Ronald CREAGH, Utopies am&#233;ricaines exp&#233;riences libertaires du XIXe si&#232;cle &#224; nos jours, Marseille, Agone, 2009.John Kenneth GALBRAITH, Le Nouvel Etat industriel. Essai sur le syst&#232;me &#233;conomique am&#233;ricain, Paris, Gallimard, 1968.Kenneth LIPARTITO, &#171; The Utopian Corporation &#187;, in Constructing Corporate America. History, Politics, Culture, Oxford, Oxford University Press, 2004, p. 94 119.Gib PRETTYMAN, &#171; Gilded Age Utopias of Incorporation &#187;, Utopian Studies, 2001, vol. 12, no 1, p. 19 40.Edward SPANN, Brotherly Tomorrows : Movements for a Cooperative Society in America, 1820-1920, New York, Columbia University Press, 1989.John L. THOMAS, Alternative America: Henry George, Edward Bellamy, Henry Demarest Lloyd, and the adversary tradition, Cambridge, Mass., Belknap Press, 1983.Alan TRACHTENBERG, The Incorporation of America: Culture and Society in the Gilded Age, New York, Hill and Wang, 1982.Scientific coordinatorsAlexia Blin, doctorante au Centre d&#8217;&#201;tudes Nord-Am&#233;ricaines de l&#8217;EHESS,&#160;alexia.blin@univ-paris3.frEvelyne Payen-Vari&#233;ras, Ma&#238;tre de conf&#233;rences en civilisation am&#233;ricaine, Universit&#233; Paris 3&#8211;Sorbonne nouvelle,&#160;evelyne.payen@univ-paris3.frOph&#233;lie Sim&#233;on, Ma&#238;tre de conf&#233;rences en civilisation britannique, Universit&#233; Paris 3-Sorbonne nouvelle,&#160;ophelie.simeon@univ-paris3.fr