Analysis on the Factors Affecting the Performance of Platform Based Matchmaking Enterprises

The matchmaking service platform is an organization that integrates and matches resources for bilateral users. In the dynamic process of resource integration and exchange of services, its subject elements, object elements, technology elements and environmental elements will affect the performance of enterprises to varying degrees. Among them, the object element is mainly reflected in the resource management ability and information matching ability. This paper collected the evaluation of single users on the selection and use of the matchmaking platform through platform questionnaires, and made an in-depth analysis of the main factors affecting the performance of platform based matchmaking enterprises.