OPPORTUNITIES FOR THE DEVELOPMENT OF AN ORCHARD FARM WITH PARTICULAR EMPHASIS ON LOGISTIC ELEMENTS

The aim of the study is to assess the possibility of improving internal transport and storage of pome fruit (including apples) in an orchard farm located in Wilkonice. The research material was collected on the basis of an interview questionnaire with the owner of an orchard farm in May 2022. Secondary data came from the Central Statistical Office and a literature review. Fruit growing is one of the important areas in the Polish agricultural sector. In terms of sales volume, Poland is a leading producer of apples, both in Europe and in the world. In 2014, as a result of the embargo imposed by Russia, Poland lost the possibility of exporting fresh vegetables and fruits to it. Among other things, this situation caused problems with their sale and distribution. Therefore, in order to increase the profitability of Polish fruit farms, it was necessary to reduce the outlays incurred for fruit production and to find new distribution channels, ensuring constant access to markets. Based on the conducted interview questionnaire, it should be concluded that modern techniques used in internal transport logistics allow minimizing the number of trips from the orchard to the place of storage of pome fruit. Thus, they contribute to reducing the cost of producing 1 kg of these fruits and minimize the time spent on this process. In addition, new refrigeration technologies are the most effective way to extend the shelf life of pome fruit, which may result in the long-term sale of crops at higher prices and the acquisition of permanent contractors, guaranteeing continuous receipt of goods.

