Exploratory Development of a Person’s Digital Activity on the Internet: Psychological Aspect

The article presents an individual’s digital activity researching on the Internet. At the theoretical side, the digital socialization and digital activity importance in the development of society and an individual in particular is indicated. The concept of digitalization and digital activity is considered, as well as the functions of mass communication are designated. The empirical study’s of the digital activity of an individual on the Internet results’ analysis using an author's questionnaire (in online form) containing 70 open and closed questions is presented. 52 students (46 female and 6 male) of Novosibirsk State Pedagogical University aged from 19 to 24 years took part in the pilot study. The conducted research allowed us to identify the criteria of digital activity, there are: the time spent on the network; the variety of visited sites; the using of visited sites; the presence of a page on a social network; active posts’ publication on social networks; belonging to groups on social networks; the using of messengers to communicate, to work and to exchange information; online shopping; acquaintance and communication in the network; passion for mobile and computer games.