The effect of tourism village development project on economic sustainability through tourism villages based on natural and cultural potentials

Tourism village development projects have become attractive to the community during the Covid 19 Pandemic and after. This condition is caused by many people in urban areas who wish to travel to natural and indigenous cultural destinations. Tourism village development is a pro- cess that emphasizes ways to develop or advance tourist villages. Village green tourism development projects through natural and cultural destinations are expected to provide sustainable village economic sustainability. The distribution of questionnaires to obtain the potential for village tourism development was determined by the project team that will develop in identifying, assigned consultants and key people from local villages, including leaders with a total of 46 respondents. Data processing looks at the relationship between village economic sustainability and village economic sustainability through natural and cultural tourism potential using partial least squares. The data processing results show that the village tourism development project has a positive effect on nature tourism potential, cultural tourism potential, and village economic sustainability by increasing the welfare of local communities. The nature tourism potential of the village, which has attractive mountains and a reliable source of agricultural products, is ca-pable of impacting the local community's interest. Cultural tourism potential owned by the vil- lage with attractive tourist performances on a regular and well-scheduled basis and the ability of the village to show dance performances that reveal their identity can impact the village's economic sustainability. The village green tourism development project is set in the finalization stage of project planning by considering the project completion time. which is said to be that the village tourism development project influences cultural tourism potential of 0.192 and a p-value of 0.000 (p-value below 0.05), shows that the village tourism development project influences village economic sustainability. The third hypothesis (H3), village tourism development project affects village economic sustainability of 0.196 and p-values 0.000 (p-value below 0.05) indicates that the third hypothesis is accepted. The fourth hypothesis shown by nature tourism potential has an effect of 0.403 and p-values of 0.001 on village economic sustainability is declared acceptable because it already has a p-value below 0.05. The fifth hypothesis (H5), stated by cultural tourism potential on village economic sustainability, is 0.282, and p-values are 0.033 (p-value below 0.05). Therefore, the fifth hypothesis is accepted, so it can be concluded that cultural tourism has the potential for village economic sustainability. The indirect relationship between village tourism development project variables and village economic sustainability through nature tourism potential is 0.109, and the p-value is 0.049. This shows that nature tourism potential mediates between village tourism development project variables and village economic sustainability. The relationship between village tourism development project variables and village economic sustainability through cultural tourism potential of 0.054 and p-values of 0.209 (greater than 0.05) is declared not accepted, so cultural tourism potential does not act as a mediation. plan and a controlled time for developing village tourism can have an impact on nature tourism potential and culture tourism potential. The village tourism development project has an impact on increasing the village's economic sustainability. Second, nature tourism potential with village tourism that has attractive mountains and a reliable source of agricultural products can impact a village's economic sustainability. Third, culture tourism potential with regular and well-scheduled cultural performances has an impact on increasing a village's economic sustainability. This research provides a theoretical contribution providing sharpness in completing tourism development projects and economic sustainability. Practical contribution for village leaders and project teams in identifying priority activities that are urgently needed.