Comparative preference of loans provided by SBI and ICICI with reference to Coimbatore district

The need for home loans arises not because property prices are heading upwards all the time but because home loans make great sense from a long-term savings perspective. The study is about comparison of service of SBI and ICICI. The main objective of the study is that to know about the socio-economic profile of the respondents availing home loan in SBI and ICICI Bank in Coimbatore city and to study on the customer opinion about services and the problems faced by them. The study was analyzed with descriptive research with 125 samples from ICICI and 125 samples from SBI were percentage analysis, chi square, descriptive statistics and factor analysis were used as tools for analyzing the data. The conclusion is that the service provided by ICICI is better than SBI based on the interest rate and both the banks have to implement new technology to reduce the process time of loans which leads to satisfaction of customers in future period of time.