Research on the application of face recognition technology in Electronic Commerce

In recent years, with the continuous development and update of Chinese information technology, the Internet information technology has been applied in all walks of life, even appears in our medical career, military system, social enterprise and so on many professions, especially electronic commerce industry. In order to effectively ensure the security, reliability and substance of e-commerce technology, Internet information technicians adopt the scanning authentication method to authenticate the user identity and ensure the authenticity and effectiveness of the user identity. Because the face recognition system is through the computer to scan the face image, so as to identify the identity information, compared with the traditional means of identification, has a certain degree of security and reliability. This paper mainly analyzes and studies the specific application performance of face recognition technology in e-commerce industry.