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http://pressroom.earlham.edu/blogs/the-observatory/2010/12/copyright-struggles-providing-access-vs-protecting-rightsWhat colleges and universities should want, most of the time, is to expand access to the materials they hold: archival materials, research studies and the like.  The colleges and universities might like a little income to offset the cost of proving that access, but there is very little possibility (or risk) that anyone will or could make a great deal of money off the access provided.  The central issue is access, not income; it is expanding use, not protecting rights. 