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The Czech-Korean Society and the Korean Studies Department, Charles University in Prague, are pleased to announce a call for papers for the international conference on Korean popular culture:Winning Central Europe: Spread and Reception of the Korean Wave in the Czech Republic and the Adjacent Countriesto be held on November 28-29, 2014 at theInstitute of East Asian Studies, Charles University in Prague, Czech Republic.&#160;ProgramThe conference, supported by the Academy of Korean Studies, seeks to reflect upon the increasing success of the Korean Wave (mainly K-Pop) in the Czech Republic and Central Europe, within the larger frame of the academic debate on global acceptance of Hallyu. Scholars from Austria, Germany, UK, Romania, Poland, Hungary, and the Czech Republic will share their expertise and recent research projects in Hallyu studies together with invited graduate students and practitioners.&#160;Submission &#38; DeadlineThe organizers welcome graduate students of any fields of social studies and humanities to present their papers that address the theme of Korean Wave in Europe, including, but not limited to the following:Forms &#38; Channels of Cultural ProductionSocial &#38; Economic ImpactsAudience Reception &#38; FandomPerception of Korea through HallyuLanguage in Use &#38; Audio-visual SpecificsStrategies of Promotion &#38; DistributionPlease submit your abstract (200-300 words) to hallyu2014@cks-korea.czby September 30, 2014. Accepted participants will be notified by October 15, 2014._______________________________________The conference is free of charge. Student participants have to cover all their personal costs, including transportation and accommodation (dormitory rooms available for 15 € / night). The conference language is English. For detailed information see www.cks-korea.cz.______________________________________All members of academia as well as representatives of state institutions, companies, and Hallyu practitioners are invited to join the conference audience. The conference is free of charge. Please REGISTER your attendance at hallyu2014@cks-korea.cz by October 31, 2014.