2010 Box Office Entertainment Awards
# 2010 Box Office Entertainment Awards

The 41st Guillermo Mendoza Memorial Scholarship Foundation Box Office Entertainment Awards (GMMSF-BOEA) is a part of the annual awards in the Philippines held on June 10, 2010. The award-giving body honors Filipino actors, actresses and other performers' commercial success, regardless of artistic merit, in the Philippine entertainment industry.

## Winners selection

The winners are chosen from the Top 10 Philippine films of 2009, top-rating shows in Philippine television, top recording awards received by singers, and top gross receipts of concerts and performances.

## Awards ceremony

On June 10, 2010, at Carlos P. Romulo Auditorium, RCBC Plaza, Ayala Avenue in Makati, Philippines, the 41st Box Office Entertainment Awards night was held.

### Awards

**Major awards**

* Box Office King & Queen – John Lloyd Cruz and Sarah Geronimo (You Changed My Life)
* Male Concert Performer of the Year – Martin Nievera
* Female Concert Performer of the Year – Pops Fernandez
* Male Recording Artist of the Year – Gary Valenciano
* Female Recording Artist of the Year – Nina

**Film and Television category**

* Film Actors of the Year – John Lloyd Cruz and Luis Manzano (In My Life)
* Film Actress of the Year – Ms. Vilma Santos (In My Life)
* Film Producer of the Year – Star Cinema
* Film Director of the Year – Cathy Garcia Molina (You Changed My Life)
* Scriptwriters of the Year – Raymond Lee, Senedy Que, and Olivia Lamasan (In My Life)
* TV Program of the Year – May Bukas Pa (ABS-CBN)
* Princess of Philippine Movies & TV – Kim Chiu (Tayong Dalawa - ABS-CBN)
* Prince of Philippine Movies & TV – Gerald Anderson (Tayong Dalawa - ABS-CBN)
* Promising Male Box Office Star for Movies & TV – Coco Martin (ABS-CBN)
* Promising Female Box Office Star for Movies & TV – Angelica Panganiban (ABS-CBN)
* Love Team of the Year – Dingdong Dantes & Marian Rivera (GMA-7)
* Promising Love Team of the Year – Enchong Dee & Erich Gonzales (ABS-CBN)
* TV Directors of the Year – Jojo Saguin and Jerome Pobocan (May Bukas Pa - ABS-CBN)

**Music category**

* Group Recording Artist/Performer of the Year – Bamboo
* Promising Male Recording/Performer of the Year – Jericho Rosales
* Promising Female Recording/Performer of the Year – Frencheska Farr
* Promising Group Recording/Artist of the Year – Pop Girls
* Novelty Singer of the Year – Willie Revillame
* Dance Group of the Year – ASAP Supahdance

### Special awards

* Bert Marcelo Award – Pokwang
* Comedy Box Office King – Vic Sotto
* Comedy Box Office Queen – Ai-Ai delas Alas
* Global Achievement by a Filipino Artist – Brillante Mendoza
* Global Achievement by a Filipino Artist – Gina Pareño
* Record Breaking Concert of the Year – Eraserheads (Eraserheads: The Reunion Concert)

## Multiple awards

### Individuals with multiple awards

The following individual names received two or more awards:

| Awards | Name |
| - | - |
| 2 | John Lloyd Cruz |

### Companies with multiple awards

The following companies received two or more awards in the television category:

| Awards | Company |
| - | - |
| 7 | ABS-CBN |
