{"newspaper_name": "The Southern journal.", "edition": "01", "page": "p3", "byline": ""}
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month, froma variety Of Patterns, the
Fashions are selected, engraved, land
colored for US ahead ofall rivals! Toeach
plate is addeda full lettcrpress description,
besides Information on all the latest styles
The other magazines have long been
mere copyists. of this one which has now
become, in our eastern cities, the Text
Book Of Fashion! Sdenerge,ic are we in
This department, that we have often actually
published the Fashions here before the
London Magazines. Of these assertions
we challenge denial


THE HOME DEPARTMENT.


To render our periodical FAMILY
Magazine, as well as lady's book, we
give, every month, New Receipts tor
Housewives, patterns for Embroidery, Lace
Work, &c, &c; thus making sort ofvade
n,ecum, indispensable to every female, but
especially to those in the country, who
would learn the latest improvements in the
city.


A USEFUL HINT.


All the other Magazines are merely
intended for amusement: They have no
higher plan in view. This one, on the
contrary, supplies want long felt, forii
gives The sex, monthly, The Latest
Fashions, the Newest Receipts, the CITY
Chit Chat, and every New Improvement
This it does, aliketo the lady in the Atlantic
States, and the one in the far West, and on
the same day in the month What lady can
do without this Magazine? Fitted for
"Home Book" and 'sBoudoir Companion
alike it is salready perused by tens of thou-
sands, and will be, eventually, in the hands
ofevery American woman.


THE TERMS:


By rigid adherence to the cash system,
we are enabled to publish this Magazine at
the very lowest rate compatible with merit,
viz; TWO DOLLARS A YEAR. A
trashy affair, not to be relied on in the
fashion department, with old plates and
nothing original, might be got up cheaper,
and people guled out Of their money; but
we issue work of reputation; and expect
toperform what we promise! To induce
large numbers TO subscribe in the same
neighborhood, we offer the following terms
to clubs:--


3 Copies, :. $500 Copies $1,000
5 Copies, 100 l6 Copies, 5000


PREMIUMS.


10 repay persons for getting up Clubs,
we offer the following premiums: For a
club of three, ora club of five, our
ANNUAL, WITH WASHlNGTON'S
POR!RAlTlNIF." For a club ofseven,
or for a club of sixteen, either the Annual,
or an extra copy of the Magazine. A
specimen number sent when desired
I Address, Post Paid,


CHARLES J. PETERSON.


No. SO Chesnu, ST., Philadelphia.


Editors copying this Prospectus shall
have the magazine gratis for 1916.