{"newspaper_name": "The Southern journal.", "edition": "01", "page": "p3", "byline": ""}
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become, in cur eastern cities, the Text
Book Of Fashion! So energetic are we in
this department, that we have often actually
published the Fashions here before the
London Magazines. Of these assertions
we challenge denial!


e THE HOME DEPARTMENT.


Tofender our periodical a FAMILY
Magazine, as we'll as lady's book, we
give, every month, New Receipts tor
Housewives, patterns for Embroidery, Lace
Work, &c, &c; thus making sort of wade
mecum, indispensable to every female, but
especially to those in the country, who
would learn the latest improvements lin the
city.


A USEFUL HINT.


All the other Magazines are merely
intended for amusement: They have no
higher plan in view. This one, on the
contrary, supplies want long felt, for it
gives the sex, monthly, The Latest
Fashions, the Newest Receipts, the CITY
Chit Chat, and every New Improvement
This it does, aliketo the lady in the Atlantic
States, and the one in the far West, and on
the same day in the month. What lady can
Dc without this Magazine? Fitted for a
"Home Book" and :'Boudoir Companion
alike it is already perused by tens of fthou-
sands, and will be, eventually, in the hands
of every American woman.


THE TERMS:
By a rigid adherence to the cash system,
we are enabled to publish this Magazine at
the very lowest rate compatible with merit,
viz; TWO DOLLARS A YEAR. A
trashy affair, not to be relied on ia The
fashion department, with old plates and
nothing original, might be got up cheaper,
and people gulled out Of their money; but
we issue work Of reputation, and expect
to perform what we promise! To induce
large numbers to subscribe in the same
neighborhood, we offer the following terms
to clubs -


8 Copies, $500 Copies $1,000
s Copies, 700 Is Copies, 20, 90


PREMIUMS. ~
10 repay persons for getting up Clubs,
we offer the following premiums: For a
club of three, or club of five, our
ANNUAL, WITH WASHlNGTON'S
PORTRAIT IN IT." For club ofseven,
o. for club of sixteen, either the Annual
or an extra copy Of the Magazine. A
specimen r,umber sent when desired.
Address, Post Paid,


CHARLES J. PETERSON,


No. 90 Chestnut ST., Philadelphia.
Editors cOpyinu this Prosnaciils shal
have the magazine gratis for 1916.