Question: role of graphic designers in advertising? 

Answer: the profile of a Graphic designer:-\nThis job involves creating all sorts and types of artwork. Classic examples would be a new logo for a company, or perhaps a web site, art work for media campaigns, whether print, film or online.\nYou will need a superb command of computer software in the field these days where most design takes place.\nThe key skill is an artist eye and creativity, to respond to briefs in a suitable manner.\nYou need to create visually attractive imagery, and be able to communicate and absorb ideas clearly and easily. Good client skills are a must.\nSoftware includes Photoshop, QuarkExpress and other tools.\nMany work on a freelance basis, and therefore a portfolio is key. Consider offering cheaper prices to get your first few clients.\nUnderstanding the client is key - for instance if it is a cute, small company it may want a more intimate friendly logo than a corporate which may prefer a simple, one or two colour logo.\nThere is reasonable competition but plenty of work out there on offer. No degree is needed, though many do enter the field from doing an art related or even graphic design course or degree.
This question from the Yahoo Q&A forum is categorized in the topic: Politics & Government