Would-be owners of electric cars need to have the confidence that their investment in new vehicle technology will be supported by the government for the long-term. We can encourage higher private ownership of this smart green technology by adopting a clear deployment strategy for electric vehicles — including plug-in hybrids, battery electric, and fuel cell electric vehicles. The government needs to send a clear signal to drivers that we're backing this technology for the long term by adopting measurable deployment targets over the short, medium, and long term.
favourably mentions non-economic demographic groups like women, students or specific age groups