Shane McMahon is not a wrestler.
King of the Ring ( 1999 ) was the seventh annual King of the Ring professional wrestling pay-per-view event produced by the World Wrestling Federation ( WWF ) . Shane Brandon McMahon ( born January 15 , 1970 ) is an American businessman and part-time professional wrestler who is a minority owner of WWE and the vice-chairman of Wecast Holdings Inc. . He is currently the on-screen commissioner of WWE 's weekly television show SmackDown Live . McMahon was also a referee , producer , announcer , and eventually a wrestler on-screen , while also becoming WWE 's Executive Vice President of Global Media behind the scenes . As a wrestler , he won the European Championship once and the Hardcore Championship once , and has wrestled in the main event of multiple WWE pay per views .