Great book for wanna be creatives
This book has great advice specific to those who want to be an advertising creative. I'm looking to get into planning, but this book also has advice pertinent to any career in advertising. For instance, get your first job at the best agency you can, it will set the pace for your career. Also, don't be shy to leave an agency once you stop growing and learning. The one downside of the book is that there isn't much value to it considering 90% of the advice can be found for free at [...]