The Hoogeweg is a model gated village under the supervision of the Hoogeweg Nursing Home in Weesp, the Netherlands. It was specifically designed to be a pioneering care facility for elderly people with dementia. Hoogeweg is different from traditional care homes because it uses 24-hour reminiscence therapy, which means that residents with dementia are more active and require less medication. The place has been compared to the one in the movie “The Truman Show”. Caregivers, doctors and nurses work around the clock to provide the necessary care for residents throughout the day. The Hoogeweg complex is a village with a square, a supermarket, a hairdresser, a theatre, a bar, a café and a restaurant, in addition to twenty-three homes. In 2018, four homes were added to Hoogeweg. Each home reflects a common and familiar style for the six or seven people who live there. The seven homes available are: The doctors and nurses strive to make the experience as real as possible for the residents. Residents shop at the supermarket and help with preparation and cooking as if they were at home. Carers wear casual day clothes rather than clinic clothes and fit into a role appropriate to the comfort of dementia patients; in working class households, carers act in their natural role or may be nurses, while in aristocrats/upper class households, nurses act as servants. Lifestyles include different forms of music, a wide variety of interior design styles, food and table settings. Residents in each house have their own large bedroom and meet with other residents to share the living room, kitchen and dining room. There are no locks on the doors and residents are free to walk around the village, including the choice of visiting the supermarket or café. The village has a staff of 250. There is no ‘fake reality’ or ‘hyper reality’. The institution provides a place of normality where residents are supported by well-trained staff. When residents become confused, the staff have many ways of making them feel comfortable. At the same time, the staff will not deceive patients if asked directly and will tell them honestly that the residents are in a place to receive the care that their condition requires. Because of the nature of Alzheimer’s disease and dementia, residents can remember the distant past but not the present, so even honest answers given by staff will be forgotten in a short time. The first ideas for the village came about in 1922 when the management team of the traditional nursing home Hugowi met after discussing the future of their parents with Alzheimer’s disease and decided that they did not want to put them through hospital-like care. After a series of research and brainstorming sessions in 1993, they concluded that normality should prevail in all aspects of care in the nursing home. This vision was called “Normal Living in Small Space for People with Dementia.” Among other things, they decided that people generally prefer to be surrounded by like-minded people with similar backgrounds and experiences and interact with them.