This will be the first in a series of posts about AdWords campaign settings:

As with each of these series, the main objective here is to help AdWords advertisers better navigate the increasingly confusing AdWords interface, and also to be able to help impart best practices for setting up your AdWords campaigns. If you can’t wait for the individual posts in the series and want a quick AdWords campaign audit as to whether you’re adhering to best practices within your AdWords campaign, WordStream has a free performance grader which will tell you if your campaign settings are suboptimal.

If you’re willing to wait, though, here is what we’ll cover in the coming weeks:

Bidding and Budget – What do the bidding and budget options mean, and when would you want to use the different settings available?

Ad Extensions – Check out our comprehensive guide to ad extensions for more information on when and how to use each option.

Advanced Settings – We’ll walk through each of the advanced settings available within the campaign settings tab.

In addition to the nuts and bolts of how and where to edit these campaign settings, each post will offer specific advice for which settings work best with which campaigns. If you have any specific questions or areas of interest regarding AdWords campaign settings (either how to change something or just general best practices) leave a comment and we’ll try to address your question in the series!

Is this post about what is coming in your blog? You should change your post title. Otherwise, it is misleading. I thought I was going to find the first part of your series at least. There is nothing valuable on this post. I usually find valuable information on your blog but today I'm disapointed.

@Yessi - Sorry to mislead! As Elisa mentioned as each part of the series comes out we'll be updating this page, so at the end of the series it will contain links to several more in-depth sections. Sorry to dissapoint but I think if you "stay tuned" you'll get some useful information about AdWords settings/best practices!