A 2013 audit of every company listed on the Tech City Map, a map showing the locations of different companies operating in TCIO’s catchment area showed that of the 1,340 companies shown on the list, 700 were PR companies or design agencies, 482 were labelled “miscellaneous” – a category which included charities, pubs, cafes and fashion boutiques while just 137 classed themselves as technology companies with a further 21 companies entered more than once or entered with no information or link to an external site, meaning that just 10% of the companies in the area did technology.