text: The Instacard is designed to put an end to the paper business card. That’s what QR codes were supposed to do. I don’t think we’ll ever tire of keeping business card printers in business, but that doesn’t take away from this cool technology, even if it’s a bit gimmicky.
  The Instacard can be sent to anyone with a cellphone or email address by tapping an icon on your phone’s screen. The recipient will see a full-screen (on desktops, too) “card” profile that shares a headshot or favorite lifestyle photo, contact information, direct social media links, on-tap call, text, email commands and even a video.
  You can be instantly added to a person’s address book and have your online reviews and listings be displayed. There’s also a call to action to have the recipient review you.
  Digital business cards aren’t new, but Instacard has some rich functionality, especially the review and listings component.
  I was told that people love these things, and apparently Ryan Searhant is psyched on it. But, once your contact information is in their phone, how often will the other aspects of it be used? I’m not sure. I suppose it’s a first-impression type of impact and can help push people to your web presence.
  Real Grader isn’t a hands-off marketing partner, despite all it can do for you. New accounts are giving a 90-minute onboarding call to chat about goals and strategy, and to get to know the person whose online identity is about to be in their hands. There are also monthly coaching calls.
  The company doesn’t necessarily include services for handling bad reviews on Yelp, for example, or Google. If handled correctly, most businesses can come out on top of a bad review. It would be nice to see this addressed in a future update.