text: ​For European Antibiotic Awareness Day (EAAD), organisations are encouraged to share video pledges on the work that they are doing to tackle antibiotic resistance. These short videos should be shared on social media channels using the hashtag #EAAD2016 on 18 November.
  The video pledges should answer the question: “What is your organisation’s contribution to fighting antibiotic resistance?”, and last from 30 seconds to one minute maximum. The videos include the speaker’s name and affiliation, and the logo of the organisation.
  Several key leaders and stakeholder organisations have already committed to making such a video pledge. Furthermore, there is a platform in the UK called the Antibiotic Guardian, where even individuals can show their personal commitment to make better use of antibiotics.