text: Reinventing Retail | DBS SME Banking Hong Kong
  Retailers Disrupt
  Retailers Disrupt Event
  DBS BusinessClass Retailers Disrupt was successfully held on 14 August, and our event attracted over 300 retail industry elites to participate.
  Retailers must be creative and develop new ideas all the time. DBS BusinessClass must clearly possess an innovative mindset as well. DBS BusinessClass Retailers Disrupt was successfully held on 14 August, and our event attracted over 300 retail industry elites to participate. This year's event introduced additionally an unmanned shop powered by new technology. In the retail experience corner, the shop exhibited a new retail concept that incorporated artificial intelligence technology. At the same time, the shop was stocked with beverages and snacks for our members and guests to replenish.
  Shop to Goal unveils the concept of New Retail for members
  The retail industry is believed to be a representative indicator of the economic situation. After a 2-year downturn, the local retail industry is recovering steadily. However, in keeping up with the New Retail trend, retailers are chasing new technology with the goal of getting onto the New Retail bandwagon to attract and keep customers. Yet, it is conceivable that many retailers have sufficient doubts: Is introducing technology equivalent to becoming New Retail? Will it indeed help business development?
  DBS BusinessClass organised 7 Disrupt events previously, and the inaugural event held 2 years ago was precisely for the retail industry. Mr. Alex Cheung, Managing Director and Head of Institutional Banking Group, Hong Kong, DBS Bank (Hong Kong) Limited, believed that 'This means that the Hong Kong retail industry is facing extensive challenges from technology and digitisation. Particularly in the past two years, many new product solutions and technological advancements emerged onto the market and brought new perspectives and shockwaves to retailers. However, retailers should embrace wholeheartedly the challenges as they also bring business opportunities and new chances.'
  Mr. Alex Cheung, Managing Director and Head of Institutional Banking Group, DBS Bank (Hong Kong) Limited, delivered the welcome speech at DBS BusinessClass Retailers Disrupt.
  (From the left) Mr. Alexander Lau, Executive Director, Institutional Banking Group, Hong Kong, DBS Bank (Hong Kong) Limited; Ms. Lirranna Sun, Managing Director, Institutional Banking Group, Hong Kong, DBS Bank (Hong Kong) Limited; Mr. Alex Cheung, Managing Director and Head of Institutional Banking Group, Hong Kong, DBS Bank (Hong Kong) Limited, used an innovative approach to commence DBS BusinessClass Retailers Disrupt.