text: Clary Castrisson of 40k Group has a similar point of view: “We need to change the debate. We need to get rid of the common mind blocks and get funding for social purpose through convincing with the commercial one first”. The organization runs learning pods for children that teach English through technology in villages in developing countries. According to him, the key is to not see these people as beneficiaries, but customers. By making the service not free, but cost-effective, it enables the organization to not rely on external funds, and scale their impact globally. Their break-even point is when 343 kids from a village pay $4/month. And of course, this is only possible through technology – which brings us to the next point:
  “We are in the golden age. Emerging technologies are giving us possibilities like never before. Technology subsidies what resources can’t solve.” says Castrission. Social Enterprises are a relatively new industry, many are digital businesses by using the advantage of technology as a key to solving problems. “Every company is a tech company,” according to Jim Fruchtermann, founder and CEO of Benetech, a Silicon Valley nonprofit technology company, which seves as a bridge between the social sector and Silicon Valley, by working with communities to identify needs and software solutions that can drive positive change.
  Many traditional businesses would be better off embracing these notions. “Social enterprises are common sense. Let’s make it more common,” is how Downie puts it. In other words, according to Raf Manji, “business was always about social outcomes. Social Enterprises just help us to find back to that track.”
  Judit Maireder is the founder and director Y brand, a brand and digital consultancy with focus on purpose.
  
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