text: What would a ticketing software be without the tickets?! So let’s dive right in and talk about all the packages you can create, and should create, for your school events. If you missed the last few lessons, click on the links to go back to lesson one or lesson two.
  Let’s start with the basics. General admission tickets are great if you don’t need speciality tickets or passes.
  For example, a flat rate $10 ticket entry for all ages would be considered general admission. You can create a variety of ticket prices for general admission using the "User-Defined" option (for example, $10 for students, $15 for adults, $5 for children, etc.).
  General admission is for simple ticket types. Include a description, the amount of tickets you’re selling and the price.
  However, assigned seating events have grown substantially over the past year alone because of COVID-19 and the social distancing mandate.
  As schools reopen, student, staff and patron health should remain top priority above any event or mass gathering. To follow the social distancing protocols, assigned seating is necessary for maintaining proper space and the prevention of spreading pathogens.
  The first step to creating assigned seating tickets would be to get in touch with your ticket provider; if Purplepass, reach out at support@purplepass.com. Purplepass will build your venue map(s) for free, and the amount of maps you can have built are unlimited.
  The next step is to set your pricing rates and customize your map(s) by adding logos, graphics, icons, etc. If you’re interested in learning about the other features you have access to with assigned seating, click here.
  Special access, exclusive passes...more money?! VIP passes are essentially used not only to boost revenue, but to offer an exclusive experience for patrons who are willing to invest.
  If you can offer special access, passes, meet & greets, extra merchandise, and anything else you can add to the package, then you can create VIP tickets.
  Specifically, for your athletic department or other programs that are accompanied by loyal fans, you can build custom season passes. With the flex pass, you can add as many tickets from as many events as you’d like.
  For example, if your school has a variety of upcoming events, non-related (soccer games, dance performances, lecture series, etc. ) you can include them on a flex pass. That way if customers are interested in attending those other events as well, they can add them to their pass.
  Tip: If you’re using Purplepass to build season or flex passes, we've put together a guide on how to build your own flex pass within your admin panel. Click here to view it and start creating!
  Most promoters overlook the option to include donation packages at checkout. For example, your event page can include all the ticket options, plus the ability to include a donation.
  Allow customers to donate anything from $1+, set a minimum donation, maximum donation, or even create donation packages.
  These contributions can be put towards different departments (arts, athletics, science, etc.), future events, property maintenance or classroom funding.
  After you create the different ticket types for that event, you can then create your group packages by adding what you want to include in each. For example, the "Family pack" could include two children and two adult tickets at a discounted rate versus purchasing each ticket individually.
  After your ticketing is set and created, you’ll find more customization options as you continue through the event creation process.
  If you go into the “Advanced Options” after creating a ticket type in your Purplepass account, you will have access to further customization options.
  Now that you know the different ticket options you can create, it’s time to play with pricing. With advanced pricing rules promoters can auto-trigger price changes based on the number of tickets sold or a specific date.
  The next lesson is all about learning how to set it and forget it with different pricing rules, plus the benefits of using coupon codes. More specifically, student ID codes for accessing school events online.
  
  Organizing an event is not easy. Managing an event is an enormous task that is immensely challenging, involving tough situations and a demanding audiences.
  Whether it is putting on a workshop, conference, festival or any other event, providing an exceptional experience to the attendees is highly important for the success of the event.
  Microsoft, HubSpot, Marketo, and Target all consider events to be crucial to their event plan. Meanwhile, the average B2B CMO allots 24% of their event planning budget to events. Businesses that strive to be at the peak of their industry need to invest in their event strategy.
  31% of event marketers believe events to be the most powerful marketing channel served by content marketing, email marketing, and other ways of online promotion.
  By leveraging the best event management software, one can achieve these tasks. As per a recent report, 86% of event marketers consider that technology can have a vital positive effect on the success of their events. Therefore, multitasking skills are needed to handle event management efficiently. Without an event management software in place, it becomes difficult for planners to automate their repeated tasks and plan a flawless event.
  What reasons will persuade you to use an event management app for your events? Here is a glimpse at the top 5 reasons why digital platforms are a must for your team of event planners.
  An event management system can work wonders to get you organized, permit effective collaboration, and avoid miscommunication. A system in place will assure that tasks are allotted, communication is clear, and work gets done without delay among partners.
  It will display all the updates on the dashboard and you can easily keep track of a project's progress. You can supervise all the organization’s events and search for any piece of information without complexity and errors.
  Nowadays, we use interlinked groups to manage registration data. With an event management app, you can create highly customizable forms, different tickets that suit your promotional requirements, communicate with sponsors, attendees, and so much more.
  CRM combines attendee information in a single platform where you can search for what you need in seconds. You can access all transactions, registrations, attendance, communications, referral, feedback, etc. and any information on a contact.
  Many new event planners fall short after a person signed up and becomes a registrant. Just because they are registered, doesn't mean he or she will eventually become an attendee.
  Hence, one solution is to engage the registrants. You can use the event management app to send scheduled messages, newsletters, reminders, and so on. The point is to keep following up until the event day and hope that they got the message.
  An event management system will allow you to evaluate the event’s success (or failure) and learn valuable lessons for future endeavors. For most event planners, the pressure to justify ROI requires them to have access to details of merchandise sales, ticket sales, leads, expenses, and profits.
  Besides learning to cut down on expenses, avoid errors, and amplify excellent results in the next alike event, you will find the reporting tools that accompany an event management software extremely helpful.