text: The discovery features are a game-changer. The single worst thing about newsletters is that finding new ones is a challenge. Stoop lays out hundreds of newsletters in intuitive categories, making it easy to sign up for dozens of them and quickly find yourself using the app more and more.
  The aesthetics have room to improve. Think about it: Every newsletter has its own format. Some have a lot of pictures, some are only text, some have sans-serif font, some are written in green Helvetica. This heterogeneity of style works well in a vacuum, but the juxtaposition of one, differently styled newsletter after another quickly turns idiosyncrasy into tedium.
  Right now, email inboxes are a mix of “good” and “bad” emails –– “good” meaning fun or containing information you want, “bad” meaning work and bills. Having all your “good” emails in one place makes checking Stoop feel like a treat, whereas normal email feels like navigating a minefield.
  The “ironclad” unsubscribe is a smart feature to highlight. There is nothing more annoying than unsubscribing from a newsletter, only to find the next issue in your inbox the next morning, or the next week. If Stoop’s unsubscribe really is infallible, that alone is reason to use the app.