text: I’m just back from LeBook CONNECTIONS in Los Angeles and want to showcase PAUL ARESU “kids” work today. The event was fabulous! Meeting Creative Directors and Art Buyers is always exciting and one man really stood out. He is the Creative Director from a well-respected toy company and I’ve decided to use my blog to say “Hello”… So to HG, I want to say, here’s Paul Aresu the consummate advertising photographer. Always creative, ever dancing in an arena where collaboration is king and selling the brand integral and essential. With Paul it’s second nature. He creates signature style images while socializing with clients and conferring with creatives. Lunch is an equally important part of the day. And Paul always makes it look easy.