text: Adobe, Microsoft join hands to transform customer experiences | The Siasat Daily
  March 22, 2017, 9:25 AM IST
  "Today's customers have high standards when it comes to brand interactions. Enterprise companies must deliver exceptional experiences at scale or risk losing customers to competitors," said Abhay Parasnis, Executive Vice President and CTO, Adobe at the Adobe Summit 2017 here.
  "Bringing together Adobe's and Microsoft's sales, marketing and customer intelligence solutions enables brands to better understand and engage with their customers across all touch points," he added.
  "Together, we are delivering compelling and personalized experiences that will drive brand loyalty and growth," he added.