text: Effective business writing rests on a foundation of basic principles. Master them, and you'll know how to handle the many different writing tasks that come your way. This book contains relevant information on how to: 1) Organize your document according to your readers' needs. 2) Employ a variety of strategies for jump-starting your writing assignments. 3) Apply editing and design principles to heighten the impact of your message. The Pocket Mentor series offers immediate solutions to the challenges managers face on the job every day. Each book in the series is packed with handy tools, self-tests, and real life examples to help you identify strengths and weaknesses and hone critical skills. Whether you're at your desk, in a meeting, or on the road, these portable guides enable you to tackle the daily demands of your work with greater speed, savvy, and effectiveness.
  Because learning communication is a prerequisite for success, this text applies the concept of writing and speaking to business communication. It integrates basic skills, intellectual inquiry and specific topics of communication applicable to the professional world. New material on using the techniques of writing, speaking, and interpersonal communication to make meetings more productive includes checklists to help prepare for and run meetings and a section on managing difficult personalities. Information databases are covered as new research tools, which can increase productivity, accuracy, and credibility.
  This book is for anyone who has ever been baffled by English usage or who needs a grammar reality-check. A good review for anyone, the book is especially recommended for college business majors. The author knows how writing can boost or wreck careers. She should know; she is a former business executive, entrepreneur, and most recently, business professor. Now she wants to give you the tips she wishes someone had given her. In an online world, you are what you write. Your goal should be to present yourself as a polished professional and a person of goodwill. Whether you build your own business, work for the Fortune 500, or work for the public good, writing will be crucial to your success. This book will help.
  The Penguin Writers' Guides series provides authoritative, succinct and easy-to-follow guidance on specific aspects of written English. Whether you need to brush up your skills or get to grips with something for the first time, these invaluable Guides will help you find the best way to get your message across clearly and effectively. Business demands many different types of writing skills - from creating proposals and presentations to compiling reports and briefings. This one-stop, no-nonsense guide shows you how to improve your writing at work: including how to discover your strengths and weaknesses, how to identify your audience, how to develop your argument and keep information flowing while avoiding overused jargon. It shows how to make the most of the language you use and make your writing effective and influential.
  Effective writing for business, college & life: the down in the trenches writing resource you need to be successful. Use this concise guide to help you: write essays, papers, and dissertations; create reports and presentations; develop articles, stories, and novels; publish online, and CD-ROM.
  To write well, you need to keep it clear and concise. But for many who struggle with writing reports, memos, e-mails, and other necessary correspondence on the job, that's easier said than done. This no-nonsense book is a virtual lifeline to writing success. Author Steve Gladis has been a writer all his life. He has published numerous magazine and journal articles as well as 11 books. Survival Writing for Business presents, in an easy-to-follow format, his top tips for writing clearly and briefl.
  With an emphasis on audience analysis and technology applications, this comprehensive book makes business communication easy. Readers are presented the basics about the communications process and how to improve writing and presentation techniques. It also shows how to present data, write both informal and formal reports, make oral presentations and conduct conference calls, and more.