text: The Magic Of The Music Video! – Klaxons Month – Echoes – Welcome to The Phoenix Remix
  The Magic Of The Music Video! – Klaxons Month – Echoes
  By Holly on 24 Jun 2021 • ( Leave a comment )
  When a band release a new album it is always interesting to see how their style in the videos change and it is interesting to see that they still keep a similar style throughout even though they have a new member a drummer in this video. I like the fact that you can tell that they are promoting a new chapter whilst also keeping in some elements that make them uniquely the Klaxons.
  The video sees the band performing in the desert whichi s actually located in Farafra, Egypt. The video actually premiered on Channel 4 as part of an exclusive for 4Music and then released onto social media platforms afterwards.
  At the beginning of the music video there is this long shot establishing shot that is on the screen for actually quite a while as it goes with the introduction of the song. I like the fact that light flares again are playing an important part in this video and you see them throughout taking a key spot in the visuals. I really like the colour grade in this video as well, it is obvious that this has been shot in the sunset or sunrise but the emphasis on the purples and peach colours make it very interesting to watch.
  The one thing that is good about this music video in some ways is the actual location as it means that a lot of one shot pans can be used to transition between the members of the band playing different instruments. It is quite unusual for music videos to have these shots that are continuous instead of constant cutting so it makes a fun viewing experience.
  Just like a lot of the Klaxons videos that we have discussed this month, there are sections of their videos that come across as erratic and this is no different. Throughout the video there are these really shaky camera movements that create this really dramatic part of the video and really emphasises the chorus on the track and allows to to truly appreciate it in a different way.
  One thing that this video uses a lot of near the end is these dissolves between all these shots of the dessert without the band and it creates this really eerie section which works well with that part of the track. The intertwining of shots that have this bright sunlight as part of it create this really effective montage and it is immersed with timelapse shots as well.
  Tagged as: alternative, Echoes, edit, editing, Feature, indie, indie alt, klaxons, magic of music, magic of the music video, music, music video, music videos