text: Claudio Cabrera Joins The Athletic as V.P. of Audience and Newsroom Strategy | The New York Times Company
  Claudio Cabrera Joins The Athletic as V.P. of Audience and Newsroom Strategy
  After five years at The Times, Claudio Cabrera is moving to The Athletic to build their audience and newsroom strategy team.
  There is no one better suited for the role than Claudio. He has one of the best track records for building audience teams in the industry, something The Times has benefited from for five years. And anyone who has worked with Claudio at The Times knows Sports is one of his passions. Claudio has collaborated with Sports on some of their biggest hits and events.
  Times Sports Editor Randy Archibold puts it well: "Claudio has been simply a master at finding and strategizing the best audience plays for Sports. He always knew when and how to push and, just as valuable, what wasn't worth our resources. We'll miss his smarts and his good humor."
  Claudio's move to The Athletic builds on a successful history in newsroom leadership and in audience. As off-platform deputy leading the search team, and later deputy director of The Times's audience team, Claudio spearheaded experimentation that has massively grown and diversified our readership. He helped shape our breaking news and live strategy, deepening the newsroom's understanding of audience needs in big news moments and what it takes to compete. He has played a key role in our Spanish translation strategy, multiplying the audience of our Spanish-language stories many times. He is also one of the best coaches and mentors in the industry.
  "Claudio is a critical link in the reach and impact of our report. He helps drive coverage of important stories with a relentless focus on what readers need to know about them," said Joe Kahn, the managing editor. "He'll be a terrific leader at The Athletic."
  From National editor Jia Lynn Yang: "Claudio is such a natural leader. He speaks with authority because he is one of the great listeners in the newsroom — someone who does the work to understand what colleagues are facing and learns so he can lift up the whole team."
  The Times newsroom is sure to feel Claudio's loss in their day-to-day work lives, especially the audience team. But no one will doubt that his work at The Athletic will massively benefit The Times.