code: function invokeTransformer(object) {
    for (var key, i = 0, length = transformersKeys.length; i < length; i++) {
      key = transformersKeys[i];
      if (object.hasOwnProperty(key)) {
        // noop is passed to respect hyperHTML API but it won't have
        // any effect at distance for the time being
        return transformers[key](object[key], noop);
      }
    }
  }
docs: last attempt to transform content