code: function attributeData(node) {
      var store = {}
      $.each(node.attributes || emptyArray, function(i, attr){
        if (attr.name.indexOf('data-') == 0)
          store[camelize(attr.name.replace('data-', ''))] =
            $.zepto.deserializeValue(attr.value)
      })
      return store
    }
docs: Read all "data-*" attributes from a node