code: private static Token createPlainToken(final String placeholder) {
  		int splitIndex = placeholder.indexOf(':');
  		Token token;
  
  		if (splitIndex == -1) {
  			token = createPlainToken(placeholder.trim(), null);
  		} else {
  			String name = placeholder.substring(0, splitIndex).trim();
  			String configuration = placeholder.substring(splitIndex + 1).trim();
  			token = createPlainToken(name, configuration);
  		}
  
  		return token == null ? new PlainTextToken(placeholder) : token;
  	}
docs: Creates a new token for a given placeholder.
  
  @param placeholder
  Placeholder without style options and surrounding curly brackets
  @return Created token