docs: function simplifyName(n) { 
      return n.toLowerCase()
          .trim()
          .replace(/\([^\(]+\)$/, "") // remove brackets at end
          .replace(/&/g, "and")
          .replace(/[^0-9a-z ]+/g, " ") // remove special chars
          .split(" ").filter(function(r){return r}).join(" ")
  }