docs: def logError(self):
          """
          gets traceback info and logs it
          """
          # got from http://webhelp.esri.com/arcgisdesktop/9.3/index.cfm?TopicName=Error_handling_with_Python
          import traceback
  
          self.logMsg('ERROR!!!')
          errMsg = traceback.format_exc()
          self.logMsg(errMsg)
          return errMsg