One study showed that digital brand detection service provider Vizu commissioned Digiday advertisers on interest paid advertising on social media sites, and no sign of abating, 64% of advertisers plan to increase social media pay advertising budget this year, only 2% of the advertisers intend to reduce the advertising budget.
Kwamba makadirio, hata hivyo, ni mbali zaidi kuliko kabambe utabiri wa sekta binafsi karibu asilimia 1, ishara wachambuzi wengi shaka kuna kuwa exit ya haraka kutoka miaka 15 ya deflation.