Rather than just being another musician trying to ride a popular wave, Bonaya's emerging repertoire immersed itself in social issues: conflict and peace; HIV-AIDS, political corruption; youth unemployment. Uniquely, Bonaya rooted himself in the praise-singing traditions, injecting contemporary concerns into a cultural imaginary deeply familiar to his audience.
Badala ya kua mwanamuziki na kujaribu kwenda na wimbi la umaarufu, uibukaji wa uwezo kimuziki wa Bonaya ulijiingiza katika masuala ya kijamii: migogoro na amani; Virusi vya UKIMWI, rushwa ya kisiasa; ukosefu wa ajira kwa vijana. Kwa njia tofauti, Bonaya alijikita katika uimbaji wa kutukuza tamaduni, akichomeka masuala ya kisasa katika fikira za kitamaduni ambazo zilikua zikijulikana kwa kiasi kikubwa na hadhira yake.