Only one’s fantasy seems to be able to set any limits for future target groups for new sub-brands. The main principle of market segmentation is that individual customers have different product and service needs.
Tu fantasy ya mtu inaonekana kuwa na uwezo wa kuweka mipaka yoyote kwa makundi baadaye lengo kwa mpya ndogo ya bidhaa. kanuni kuu ya segmentation soko ni kwamba wateja binafsi kuwa na bidhaa na huduma mahitaji mbalimbali.