The event was to usher in 2017 in style and officially launch the Luc Belaire brand in Kenya. Internationally, Luc Belaire is currently one of the most in demand beverages in the nightlife industry, being heavily marketed and endorsed by brand ambassadors; American superstar rapper Rick Ross, DJ/Producer DJ Khaled and many other celebrities in the entertainment industry, who identify themselves as #BlackBottleBoys & #BlackBottleGirls.
Kupotia ukurasa wa instagram wa kampuni ya kinywaji hicho wamethibitisha kuwa Diamond atakuwa mwanafamilia mpya kwenye kuitangaza bidhaa hiyo, pia kupitia ukurasa wake wa instagram Diamond mwenyewe amethibitisha hayo.Pia ataungana na mastaa kibao duniani ambao pia ni mabalozi wa bidhaa hiyo akiwemo rapa maarufu kutoka Marekani Rick Ross ambaye pia kupitia ukurasa wake wa instagram alimkaribisha Diamond kwa kuandika “Self Made Tastes Better” caption iliyoambatana na picha ya Diamond Platnumz.