Ecotrust began by surveying temperate rain forests as a distinct ecoregion and have included advisors such as Jane Jacobs and Herman Daly.
Ecotrust's advisors have included urbanist Jane Jacobs, ecological economist and steady-state theorist Herman Daly, forestry scientist Jerry Franklin, and counterculture icon Stewart Brand. Ecotrust began by surveying temperate rain forests as a distinct ecoregion, an analysis that led the organization to identify British Columbia's Kitlope River as the largest intact temperate rain forest watershed in the world. 
