Gerard Tellis earned a Ph.D. in Business Administration from the University of Michigan, a public research university in Ann Arbor, Michigan,  is a Distinguished Professor of Marketing Research and has published 7 books and over 200 papers.
He holds a bachelor's degree in chemistry from the University of Bombay, a postgraduate diploma in Business Management from Xavier Labor Relations Institute in Jamshedpur, India, and a Ph.D. in Business Administration from the University of Michigan, Ann Arbor. The University of Michigan (UM, U-M, U of M, or UMich), often simply referred to as Michigan, is a public research university in Ann Arbor, Michigan. Dr. Tellis is a Distinguished Professor of Marketing Research, Erasmus University, Rotterdam and a Fellow of Sidney Sussex College, Cambridge University, UK. He has published 7 books and over 200 papers that have won over 27,000 citations in Google Scholar. 
