The New York Herald Tribune was a collection of news stories.
 Louis and purchased the New York World in 1882, aggressively marketed a mix of crime stories and social reform editorials to a predominantly immigrant audience, and saw his circulation quickly surpass those of more established publishers
" In 1874, the Herald ran the infamous New York Zoo hoax, where the front page of the newspaper was devoted entirely to a fabricated story of animals getting loose at the Central Park Zoo

