Operating under the slogan "Pure Michigan", the Michigan Economic Development Corporation (MEDC) attempts to encourage the tourism potential of the state and foster business relocations to Michigan since its perceived standing is a one-industry state dependent on fluctuating conditions in the motor vehicle industry.
Operating under the slogan "Pure Michigan", the MEDC attempts to encourage the tourism potential of the state and foster business relocations to Michigan. Its growth and operations during the following twenty years reflected the urgency of moving away from Michigan's perceived standing as a one-industry state dependent on fluctuating conditions in the motor vehicle industry. 
