Ka taƙaita labarin:  Kamfanin Lidl ya dauki wani mai dafa abinci mai tauraron Michelin kuma mai kare Heston Blumenthal a matsayin babban kantin sayar da kayayyaki yana bin 'yan ajin BMW. Kevin Love, wanda a baya shi ne babban mai dafa abinci a Hinds Head pub da ya ci lambobin yabo da yawa a Bray, Berkshire, zai taimaka wa sarkar kasafin kudin samar da kayan abinci. Matsayi a matsayin "shugaba a wurin zama a Lidl" zai gan shi yana fuskantar shugabanci tare da tsohon malamin sa, wanda ya kasance yana da haɗin gwiwa na dogon lokaci tare da sarkar Waitrose. Gungura ƙasa don bidiyo. Kevin Love (a hagu) zai tafi kai tsaye tare da tsohon malamin sa Heston Blumenthal (a dama) Tauraron mai shekaru 38 da haihuwa zai kuma fito a tallan sarkar, ya taimaka wajen bunkasa samfuran "Deluxe" tare da "fewan juzu'i" kuma ya ba da girke-girke da nasihun girki. Wannan matakin shine sabon yunƙurin da Lidl ya yi don jawo hankalin masu sayen Burtaniya ta Tsakiya waɗanda ke son abinci mai kyau amma wani abu daban <unk> kuma mai rahusa <unk> fiye da manyan manyan kantunan. Wannan ya haɗa da turawa da kewayon <unk> Deluxe<unk> abinci, gami da Stilton, Hereford fillet steaks da Mussel & Smoked Salmon Chowder, waɗanda suka doke mafi kyawun babban titin a cikin gwaje-gwajen dandano makafi. Heston Blumenthal yana da dangantaka mai tsawo tare da Waitrose don ƙirƙirar abinci mai dadi. Lidl yana bin kwastomomin abokan hamayyarsa masu tsada, abin da ake kira "nau'ikan BMW" Hakanan ya sami wadatattun masu siye da kyawawan giya na Faransa a farashin kasa wanda ya karɓi lambar zinare a gasa ta duniya. Tallace-tallacen kamfanin na yanzu sun dogara ne akan taken "Lidl Surprises", inda ake ba talakawa abinci mai kyau a kasuwar kasuwa kawai don mamakin cewa ya fito ne daga kantin sayar da rangwame. Kamfen din TV na Kirsimeti ya ɗauki taken tare da masu cin abinci suna jin daɗin cin abincin biki kawai don a gaya musu a ƙarshe cewa duk abinci da abin sha sun fito ne daga Lidl. Tallace-tallacen TV na farko da ke nuna shugaba ya nuna shi yana dafa abinci a wani gidan abinci na arewacin London, kafin ya girgiza abokan cinikin da suka gigice ta hanyar bayyana farashin kayan masarufi na Lidl. Matsayinsa zai hada da samar da kayan da za a adana a Lidl fiye da 600...
Sabuwar fuskar Lidl ita ce ta lashe lambar yabo a gidan cin abinci na Heston Blumenthal. Kocin, Kevin Love, yanzu zai tafi kai tsaye tare da tsohon malamin sa. Lidl yana neman ya dauki abokan ciniki daga masu fafatawa a kasuwa tare da dabarun.