Ku qor sii wadida cutubkan - Grande waxay aamusnayd dhammaan warbaahinta bulshada ka dib markii ay wadaagtay qayb ka mid ah heesta albumka bishii Diseembar 31, 2017. Bishii Abriil 17, 2018, Grande waxay jebisay aamusnaanteeda iyadoo la wadaagtay teaser-ka hal-ku-dhigga albumka, "No Tears Left to Cry", oo la sii daayay Abriil 20, 2018, oo ay weheliso fiidiyowgeeda muusikada. Muuqaalka muusikada, waxay ka qoslisay albumka iyadoo qortay qaar ka mid ah magacyada heesaha, oo ay ku jiraan "God Is a Woman", "Breathin", "R.E.M", "Successful", "Sweetener", "Borderline" iyo 3da xaraf ee ugu horeysa ee "Blazed", oo mar kale lagu kaftamay fiidiyowga daaha gadaashiisa. Waxay markii ugu horreysay ku soo bandhigtay heesta Coachella habeenkaas, iyada oo marti ku ah bandhigga DJ Kygo. Grande waxay ku dhawaaqday cinwaanka albumka iyo dhowr magac oo heeso ah oo ku saabsan "The Tonight Show Starring Jimmy Fallon" May 1, 2018, wax yar ka hor inta aysan soo bandhigin "No Tears Left to Cry". Waxay sidoo kale furtay Abaalmarinta Muusikada "Billboard" ee 2018
iyada oo la soo bandhigay heesta May 20, 2018. Bishii Juun 2, 2018, Grande waxay ku soo bandhigtay Wango Tango oo ku taal California, iyadoo ku xirtay bandhiggeeda iyada oo ku soo bandhigaysa "No Tears Left to Cry" iyo sidoo kale wadaagida qayb ka mid ah "The Light Is Coming". Bishii Ogosto 8, 2018, saddex taariikh ayaa lagu dhawaaqay taxane ah oo riwaayado xayeysiin ah oo ku yaal Mareykanka, oo cinwaan looga dhigay The Sweetener Sessions, iyadoo lala kaashanayo American Express. "Sweetener" waxaa la sii daayay Ogosto 17, 2018.