Pfupisa nyaya yacho:  Nhau yokubudirira kunoshamisa kwechitoro chezvokutengeserana cheAldi's yakapfuurira nezuro sezvo chakapfuura mukwikwidzi waro wepamusoro-soro Waitrose kuva chitoro chikuru chechitanhatu muBritain. Zvitoro zveGermany zvinodhura zvave zvichiwana mugove uri kukura pamusika chifo chokuderera kwemari sezvo mhuri dzisina mari dzinotsvaka dzimwe nzira dzisingadhuri. Iye zvino yava kusara shure kwe"makambani mana makuru" - Tesco, Asda, Sainsbury's, Morrisons uye Co-operative. Kukura: Zvitoro zvinotengesa zvinhu zvakawanda zveAldi zvino zvava kutengesa zvinhu zvakawanda kupfuura zveWaitrose. Zvitoro zvikuru zvikuru zvakaderedza mitengo mumwedzi yapfuura kuti zvidzivise kukwikwidzana kwavanokwikwidza vanoderedza mitengo vakadai saAldi naLidl. Pasinei neizvi Aldi yakasimudza mugove wayo wemusika kubva pa4,6 muzana kusvika pa5,3 muzana mumwedzi mitatu yapfuura. Waitrose ine 5.1 muzana yemusika, kubva pa5 muzana, maererano nekambani yokutsvakurudza yevatengi Kantar Worldpanel. Lidl munguva pfupi yapfuura akataura kuti vanhu vepakati nepakati muBritain vakanga vava "Lidl Classes" pashure pokunge kutengesa kwakawedzera nechikamu chimwe muzvishanu mugore rimwe chete. Asi nepo Lidl ichiramba iri yechisere shure kweWaitrose, Aldi zvino yava imwe yemasitoro makuru eBritain. Pakati paJanuary nomugumo waMarch, kutengesa kwaAldi kwakawedzera ne17 muzana kubva panguva imwe cheteyo gore rakapfuura. Ikoku kunoenzaniswa nekukura kwe3 muzana kweWaitrose, ichisimudza mugove wayo wemusika. Mugove wemusika wose we"makambani mana makuru" wakawira pasi pe73 muzana, wakaderera zvikuru mumakore gumi. Aldi <unk> chirevo Shandisa zvishomanene. Rarama yakawanda <unk> inochengeta zvinhu zvose zvine mazita ayo uye inopa sarudzo duku zvikuru yezvinhu. Mukupesana, mukwikwidzi wepakati nepakati Waitrose, chikamu cheJohn Lewis Partnership, inotarisa pakushandira vatengi uye kugadzira zvigadzirwa zvemhando yepamusoro. Kuwedzera: Kantar Worldpanel, sangano rinoongorora nezvokushandiswa kwezvokudya, rakati kutengesa kweAldi kwakawedzera ne17 muzana kubva muna January kusvika pakupera kwaMarch zvichienzaniswa nenguva imwe cheteyo gore rakanga rapfuura, zvichienzaniswa nokukura ne3 muzana kweWaitrose. Aldi ine zvitoro 560 uye inotarisira kupeta kaviri kukura kwayo panosvika 2022. Nezuro, rakazivisa kuti rakanga richivhura zvimwe zvitoro zvipfumbamwe muLondon, richigadzira mabasa anosvika 600. Kantar Worldpanel yakati Aldi yakanga yarekodha kukura kwemadhigirii maviri mumakore mana apfuura....
Mutengesi mukuru wokuGermany wezvokutengeserana Aldi zvino ane 5.3 muzana yemugove wemusika. Mukuenzanisa, Waitrose ine 5.1 muzana, maererano nokutsvakurudza kwevatengi. Ose ari maviri ari shure kweTesco, Asda, Sainsbury's, Morrisons neCo-Operative. Mugove wose wemusika we " vana vakuru " wakaderera kusvika pakaderera zvikuru mumakore gumi.