Rakatanga muna 1995 naCarey Earle, Tom Livaccari naDan Pelson, magazini inonzi Word yaiva imwe yemagazini ekare uye aiva nesimba zvikuru e-magazini.
Zvechokwadi, shanduro yakaoma zvikuru yemutsara wacho ndeiyi "Yakatangwa muna 1995 naCarey Earle, Tom Livaccari naDan Pelson, Shoko Magazine rakagadzira nyaya dzepakutanga, kubvunzurudza, mitambo, zvikumbiro, mimhanzi, zvinhu zvinopindirana uye unyanzvi, uye nzvimbo dzevanhu. "