Pedzisa mutsara unotevera: Musi wa16 May 2013, boka racho rakazivisa rwendo rwavo rwokutanga rwokuona nhandare dzose,
Where We Are Tour. Matikiti erwendo rwacho akatengeswa mumaminitsi uye mimwe mitambo yakawedzerwa nemhaka ye"kudiwa kukuru". Musi waNovember 23, 2013, mukutsigira "Midnight Memories", boka racho rakabatanidzwa mu "1D Day", zuva rakatsaurirwa kune vateveri veOne Direction. Zuva racho rakaumbwa nechinhu chinokosha chemaawa 7.5 chinopindirana munzanga YouTube mhenyu-nhepfenyuro inoratidzira mhenyu bhendi kuita, vashanyi vane mukurumbira vanosanganisira, Simon Cowell, Cindy Crawford, Piers Morgan, naJerry Springer. Musi wa 28 Gumiguru 2013, wechipiri wechipiri kubva ku "Midnight Memories", "Nhau yeHupenyu Hwangu", yakaburitswa, ichiratidzira panhamba nhanhatu muUS uye panhamba mbiri muUK, uku ichiratidzira panhamba yekutanga munyika dzakaita seMexico, Spain, Bulgaria, Denmark, uye Ireland.