Pedzisa mutsara unotevera: AKPD Message and Media ikambani yokuAmerica inopa mazano mune zvematongerwe enyika uye mune zvenhau inopa mazano kuvamiriri veDemocratic uye zvinangwa zvakabatana. Yaimbonzi Axelrod and Associates, yakatumidzwa mazita evanhu vayo vana vokutanga: David Axelrod, John Kupper, David Plouffe, naJohn Del Cecato. Vose vari vana vaiva nhengo dzeboka raBarack Obama
Mushandirapamwe wemutungamiri wenyika wa2008, naPlouffe achishanda semutungamiri wemushandirapamwe, Axelrod semukuru wezano, uye Del Cecato semupi wezano rezvenhau. Axelrod, uyo ari pedyo naObama, akasiya AKPD kuti ashande semupi wezano mukuru kumutungamiri muhurumende yaObama uye akatengesa kambani yacho kuna Kupper, Del Cecato naLarry Grisolano. Kushambadzira kweAKPD negadziriro zvave zvichirumbidzwa zvikuru nokuda kwokuchinja zvikuru kusarudzwa mukufarira vatengi vavo. "Nguva" yakarumbidza chimwe chezviratidziro zvacho chakakurukurwa zvikurusa, "Dante", so"Ratidziro yakakunda nhangemutange yaMeya weNew York". Mahofisi eAKPD ari muChicago, Washington DC, neNew York uko ichangobva kuwedzera kuvapo kwayo nekubatana neBully Pulpit Interactive uye Analytics Media Group. Maererano neCentre for Responsive Politics, AKPD ndiyo yaive yechi37 pakurongwa kwekushambadzira mushandirapamwe wegore ra2018, ichigamuchira madhora anosvika mamirioni makumi maviri nematatu emadhora kubva kumakambani ehurumende nemakomiti ezvematongerwo enyika.