Pfupisa nyaya yacho:  Zoella, uyo ari munhu anonyanya kufarirwa pamabhulogi, ari kushorwa nekambani yaJamie Oliver pamusana pezvishambadziro zvezvokudya zvisina utano zvinoratidzwa pedyo nemavlog ake paYouTube. Nyeredzi yeInternet Zoella, zita chairo Zoe Elizabeth Sugg, akafarikanya budiriro yemamiriro okunze pashure pokunge mabloggi ake nemavhidhiyo akaunganidza vateveri vechiduku vakawanda pamagariro evanhu. Kambani yaJamie Oliver, inogara ichitsigira zvokudya zvine utano, yakanyevera kuti nyeredzi dzechiduku dzakadai saZoella, ane makore 25, uye mumwewo vlogger uye mukomana Alfie Deyes, ane makore 21, vanofanira kuziva zvikuru nezvezvishambadziro zvinooneka pamwe chete nezvinyorwa zvavo. Mashoko ouchenjeri: Kambani yaJamie Oliver yakati vlogger vane mukurumbira vakaita saZoella (kurudyi) vanofanira kuedza kuona kuti kushambadza zvokudya zvisina utano hakuonekwi pedyo nezvavanonyora. Kunouya pashure pokunge kuongorora kwawana kuti mavhidhiyo emabhulogi - anozivikanwa semavlogs <unk> anozivikanwa nevana vane makore 11 kusvika ku17 ari kutorwa nevanoshambadzira kwemasekondi 30 kwezvokudya zvisina kukodzera uye nzvimbo dzokubhejera dzepaIndaneti. Kunyange zvazvo zvimwe zvacho zviri zvezvinhu zvisingakuvadzi zvakadai seDolmio sauce yepasta kana kuti dhayi yebvudzi, zvimwe ndezveharibo, Coca-Cola uye nzvimbo yokubhejera iri paIndaneti, maererano nepepanhau rinonzi Independent. Kambani yaOliver inoti ine chibvumirano neYouTube chinoita kuti chiteshi chomubiki pawebhusaiti yekugoverana mavhidhiyo chinyatsodzivisa zvokudya zvine shuga nezvinwiwa kuti zvisakurudzirwe pamwe chete nemavhidhiyo ake. Musi weSvondo, Zoella anogara muBrighton akaisa vhidhiyo yakanzi 'Stuff Your Mouth' naThatcherJoe (My Brother). Vhidhiyo yacho yakaratidza nyeredzi yacho nehanzvadzi yayo vachiedza kufungidzira zvaitaurwa nomumwe nomumwe pavanenge vachizadza muromo wavo nemashmallows. Mashoko acho akatokwezva anopfuura mamiriyoni 1,5 ekuona. Vhidhiyo blogger inozvitsanangura pachayo pane yayo Twitter nhoroondo se 'YouTuber, Blogger, Shamwari & Pizza Addict'. Gore rakapera, akabudisa bhuku rake rinonzi Girl Online, iro rakarekodha kutengeswa kwemabhuku kunoshamisa kwemunyori ari kutanga kunyora. Pamusana pokubudirira kwake mumagariro evanhu, Zoella akagadzirawo runako rwake. Mukomana wake akawana budiriro yakafanana nevanopfuura mamirioni matatu vakanyoresa kunzira yake yeYouTube. Vaviri vacho vane...
Kambani yemubiki uye inokurudzira zvokudya zvine utano yakati nyeredzi dzine simba dzinofanira kungwarira nezvokushambadza kunoonekwa pedyo nemavhidhiyo adzo. Jamie Oliver's Food Tube channel ine 'chibvumirano chakasimba' neYouTube chekumisa kushambadzira kwechikafu chisina hutano chiri kumhanya padivi pemapositi ake. The Advertising Standards Authority parizvino haidziviriri pakushambadzira kusina kunaka kunoonekwa mumavhidhiyo epamhepo, zvirongwa zveterevhizheni chete.