Nzira yeGoogle Analytics ndeyekuratidza yakakwirira-chikamu, dheshibhodhi-mhando dhata yemushandisi wenguva dzose, uyezve yakadzama dhata mune mushumo seti. Google Analytics inogona kuona mapeji asina kuita zvakanaka nemaitiro akadai sekuratidzira funnel, kwavakabva (vanotungamira), kuti vakagara kwenguva yakareba sei pawebhusaiti yekutengesa uye nenzvimbo yavo yenzvimbo. Inopawo zvimwe zvemberi maficha, anosanganisira Google AdWords, ayo vashandisi vanogona kuongorora mishandirapamwe yepamhepo nekutarisa mhando yekumhara peji uye shanduko (zvinangwa). Zvinangwa zvinogona kusanganisira kutengesa, kutungamira chizvarwa, kutarisa peji chairo, kana kurodha faira chairo. Google Analytics inogona kusanganisira mamakisi emushandirapamwe epamhepo uye maitiro ekushambadzira kunze kwekunge Google Analytics yakaburitsa peji rekushambadzira rakakodzera. Google Analytics inogona kusanganisira mamakisi ekushambadzira uye maitiro ekushambadzira pane imwe saiti.
kutengesa, kutungamirira chizvarwa, kuona peji chaiyo, kana kudhanilodha faira chaiyo