Nyorai kuenderera mberi kweiyi ndima - Ichi chiitiko chakafuridzirwa nehupenyu chaihwo hwekutenga kweNBC Universal nekambani yemaketuru Comcast munaNovember 2009. Mushure mekukunda mubayiro wake wechina we Screen Actors Guild Award semunhu wake "30 Rock" pa 16th Screen Actors Guild Awards
Mhemberero muna Ndira 2010, Fey akabvunzwa kana kwete chiratidziro chaizoreva kuwanikwa kweComcast kwaakataura kuti kwaizogadziriswa. "Kutengeswa kweNBC kune imwe kambani kunokosha kuchiratidziro chedu uye kucharemera Jack". Muchikamu ichi, Kabletown - kambani yekufungidzira yePhiladelphia network - yatora GE Sheinhardt NBC Universal, uye Jack anoedza kupa mazano ake kukambani. Muna Kubvumbi 2010, iyo NBC network yakagadzira webhusaiti yekambani yeKabletown. Paakabvunzwa nemubatsiri kubva ku "The Philadelphia Inquirer" kuti sei mavara ari pa "30 Rock" achireva muridzi mutsva wenetiweki se "Kabletown, ine K", co-showrunner uye mugadziri mukuru Robert Carlock akaburitsa pachena kuti chikonzero cheichi ndechekuti vanyori vevashandi vakauya nezita rekuti "Cabletown", zvisinei, vakazoziva kuti kwaive nekambani chaiyo ine zita rakafanana, saka dhipatimendi rezvemitemo reNBC "rakada kusimbisa mutsauko, uye mushure mechinguva, munhu wese akangoda kurira kwacho".