Duba wurin da ke ƙasa sannan ka amsa tambayar daga baya a cikin harshe ɗaya kamar yadda wurin yake:  Passage: Saboda Google shine mashahurin masanin binciken, masu kula da shafukan yanar gizo da yawa suna ƙoƙari su rinjayi martabar Google na rukunin yanar gizon su. Masana'antu na masu ba da shawara sun tashi don taimakawa shafukan yanar gizo su haɓaka darajar su akan Google da sauran injunan bincike. Wannan filin, da ake kira search engine ingantawa, yunkurin gane alamu a search engine listings, sa'an nan kuma ci gaba da wani methodology for inganta martaba don zana mafi searchers zuwa ga abokan ciniki'shafukan. Ingantaccen injin bincike ya ƙunshi abubuwan "a shafi" (kamar kwafin jiki, abubuwan taken, abubuwan taken H1 da ƙimar halayen hoto) da abubuwan Ingantaccen Shafi (kamar rubutun anga da PageRank). Babban ra'ayin shine ya shafi algorithm na Google ta hanyar haɗawa da kalmomin da ake niyya a wurare daban-daban "a shafi", musamman ma'anar taken da kwafin jiki (bayanin kula: mafi girma a cikin shafin, mai yiwuwa mafi kyawun mahimmancin kalmominsa kuma ta haka ne darajar). Yawancin abubuwan da ke faruwa na maɓallin kalmomi, duk da haka, sa shafin ya zama abin zargi ga algorithms na Google na spam. Google ya wallafa jagororin ga masu mallakar yanar gizon da suke so su ɗaga darajar su yayin amfani da masu ba da shawara na ingantawa na halal. An yi hasashen, kuma, ana zargin, ra'ayin mai mallakar kasuwanci ne wanda aka samu korafe-korafe da yawa, cewa talla mara kyau, alal misali, korafe-korafen masu amfani da yawa, na iya yin aiki da kyau don ɗaga darajar shafi akan Binciken Google kamar maganganu masu kyau. Matsalar musamman da aka magance a cikin labarin The New York Times, wanda ya shafi DecorMyEyes, an magance shi jim kaɗan bayan haka ta hanyar gyara da ba a bayyana ba a cikin algorithm na Google. A cewar Google, ba wai yawan korafe-korafen masu amfani da aka buga game da DecorMyEyes wanda ya haifar da babban matsayi ba amma ambaton a shafukan yanar gizo na labarai na abubuwan da suka shafi kamfanin kamar kararraki na shari'a a kansa. Google Search Console yana taimakawa wajen bincika shafukan yanar gizon da ke amfani da abun ciki ko haƙƙin mallaka.  Tambaya: Menene masu kula da shafukan yanar gizo suke ƙoƙarin yi don samun matsayi mafi girma a kan Google?
tasiri shafin yanar gizon su na Google