Kammala wannan magana: Ana amfani da gwajin A/B don fiye da kamfanoni, amma kuma ana tura kamfen na siyasa. A shekara ta 2007,
Kungiyar yakin neman zaben Barack Obama ta yi amfani da gwajin A/B a matsayin wata hanya ta samun jan hankali ta yanar gizo da kuma fahimtar abin da masu jefa kuri'a ke son gani daga dan takarar shugaban kasa. Misali, tawagar Obama ta gwada maballin daban-daban guda hudu a shafin yanar gizon su wanda ya jagoranci masu amfani don yin rajista don wasiƙun labarai. Bugu da ƙari, ƙungiyar ta yi amfani da hotuna shida daban-daban don jawo hankalin masu amfani. Ta hanyar gwajin A / B, ma'aikata sun sami damar tantance yadda za su jawo hankalin masu jefa kuri'a da kuma samun ƙarin sha'awa.