Kammala wannan jumla: James, tare da Ken Anderson, sun wakilci WWE a
2008 Republican National Convention, a kokarin shawo kan magoya baya su yi rajista don kada kuri'a a zaben Shugaban kasa na 2008. A ranar 13 ga Afrilu, 2008, James, tare da Layla, Melina da Kelly Kelly, sun bayyana a matsayin masu horar da baƙi a cikin "Over the Ropes". A ranar 5 ga Satumba na waccan shekarar, James ya bayyana a shirin "Psych" na USA Network, yana nuna yarinyar 'yar wasan tsere mai suna Rita "Lethal Weapon" Westwood, a cikin shirin "Talk Derby to Me". James ya yi bayyanar ta musamman a kan "Redemption Song" wanda Chris Jericho ya shirya tare da Candice Michelle, Maryse, da Eve Torres. An fara watsa shi ne a ranar 12 ga Nuwamba, 2008. A cikin 2012, James ya fito a cikin bidiyon kiɗan Bucky Covington don waƙar sa "Drinking Side of Country". A watan Yunin 2013, James ya fito a cikin tallan Dr Pepper, wanda ya nuna "One of a Kind" mutane suna magana game da rawar Dr. Pepper a rayuwarsu.