Whakarāpopototia te tuhinga:  He rite tonu te ahua o tētahi pikitia pūtaiao, engari ki te whai i tana huarahi tētahi kaihoahoa whakaaro kai, koia tēnei te huarahi e kai ai te katoa i roto i te wā tata. Ahakoa ehara i te mea hou te hangarau tā 3D o te kai, ko te waihanga o tēnei kai e tipu ake ana, e whakakī ana i a ia anō, ka huri tonu i te huarahi e kai ai tātou i te kai. Ko te kaupapa Whakanui Whakanui ko te whakaaro o te kaihoahoa whakaaro o te Dutch a Chloé Rutzerveld nana nei i whakaaro te whakaaro ki te whakaatu ko nga kai hangarau-nui, i hangaia ranei i te taiwhanga, kaore i te 'kore hauora, kaore hoki i te taiao.' Panuku ki raro mō te ataata. Ko te kaupapa Whakanui Whakanui te whakaaro o te kai me te kaihoahoa whakaaro a Chloé Rutzerveld. I whakauruhia ki roto i te anga keke he purapura, he rewena me nga purapura, e toru ki te rima ra te roa ki te tino pakeke. Ko te paramanawa he peeke pepa kua whakauruhia ki nga purapura, te rewena me nga purapura, e toru ki te rima ra te pakeke, ka rite ki te kai. I runga i tana paetukutuku, i whakamārama a Ms Rutzerveld i roto i tētahi ataata: 'Ko te Kaupapa Tupu Kai e pā ana ki te waihanga i tētahi rauropi kai katoa me ngā rauropi ora i reira ka tāhia te turanga e tētahi pūreretā 3D, ā, ka tipu haere ki tētahi rihi tino nui.' He maha ngā paparanga kei roto i ngā purapura, ngā tā me te rewena e tā ana i runga i tētahi kōnae 3D whaiaro. I roto i ngā rā e rima ka pakeke ngā tipu me ngā ngārara, ā, ka whakamakuku te rewena i te mea mārō ki roto hei wai. Ko te hanganga, te kakara me te reka o te hua e kaha ake ana ka kitea i roto i tona ahua rereke. I runga anō i te kaha e manakohia ana, ka whakatau te kiritaki i te wā e kohi ai, e pārekareka ai ki te kai reka, hou, kai whai kiko hoki. E ai ki a Ms Rutzerveld, he tauira te kaupapa o te hangarau nui engari he tino taiao, he hauora, he kai pumau e taea ana ma te whakakotahi i nga ahuatanga o te taiao, te putaiao, te hangarau me te hoahoa. Ka whakamahia e te Whanaketanga Kai ngā tukanga māori pēnei i te whakaranu me te whakaahua, ā, ka whakaiti i te whakamahinga o ngā rauemi. I whakamārama ia: 'E whakaatu ana tēnei i te mea ehara i te mea kāore i te hauora, kāore rānei i te tūturu te kai hangarau nui, engari he nui ngā painga. 'Ko te pūreretā...
Ko te kaupapa Whakanui Whakanui te whakaaro o te kaihoahoa kai a Chloé Rutzerveld. He kai hangarau tiketike engari tino taiao e whakakotahi ana i te taiao, te pūtaiao me te hangarau. Ka rite ki te pakeke o te tiihi, ka kaha ake te reka i roto i te toru ki te rima ra.