Whakarāpopototia te tuhinga:  (CNN) Ki ōu whakaaro ko te March Madness he pāhekoheko anake? Whakaaro anō. He pono, e hia miriona ngā tāngata e mātakitaki ana i te NCAA Men's Basketball Tournament 2015 kia kite ai mēnā ka taea te whakakore i te tono a Kentucky mō tētahi tau kāore i hinga, mēnā rānei ka taea e tētahi kaiwaiata 14 te eke ki te Whā Whā Whakamutunga. Engari ko te rongonui o te whakataetae ka puta mai anō tētahi atu momo haurangi - he mea e pā ana ki ngā tono kura, ngā whakawātea, me ngā whakahoutanga HDTV. He aha ngā tūponotanga? (Tērā pea he nui ake te pai i te kōwhiri i tētahi kōpaki tino pai.) Anei ētahi o ngā āhuatanga tino rerekē o te kanikani nui: He hu karaihe, he utu koura. Kāore ngā kapa o Cinderella e whakarato ana i te whakangahau mō te rua wiki anake; e ai ki ētahi rangahau, he pānga wā roa to rātau angitu. He mihi ki te whakapuakitanga mai i te NCAAs, ka kite ngā kapa pēnei i a Florida Gulf Coast me George Mason i te pikinga o ngā tono me ngā pūtea. Ko nga Kairangahau e karanga ana ko te "Flutie Effect" i muri i te utu i riro mai i te Whare Wananga o Boston mai i te wikitoria whakamutunga o te 1984 ki a Miami, na te mihi ki a Hail Mary i tuku mai i te quarterback Doug Flutie. (Tirohia, tirohia anō, ka tatari mātou.) E taupatupatu ana ngā mātanga i te nui o te pānga o ngā wikitōria hākinakina ki ngā whakaurunga, engari kāore he pātai e hoatu ana e te hurihanga a Cinderella he nui ake te tūhura ki ngā kura, e tino kore e whara. I kite a George Mason, i tae atu ki te Final Four i te tau 2006, me Gonzaga, i puta mai ki te ao whānui i te mutunga o nga tau 90, i piki ake ngā tono i muri i to rātau haerenga ki runga i te atamira. Ko te moni kei roto i te kete. Ka nui ake te moni a te Maehe o Maehe (mai i te 2013) i etahi atu raihana hakinakina o muri o te waa: $ 1.15 piriona. He nui o aua moni i ahu mai i ngā wharekai kai tere, e mōhio ana kei te pai koe ki te kai i a koe e mātakitaki ana i ngā kēmu. Ā, ka nui ake pea te painga o aua raihana i te ngaro atu i te wikitoria. E ai ki a WalletHub, e 19% te pikinga ake o ngā tono pizza, ā, e 9% te pikinga ake o ngā tono kai reka e ngā kaiwhaiwhai i muri i te hinganga o ō rātou kapa. E mōhio ana ngā kaituku moni: Ko te utu o te Buffalo Wild Wings kua piki ake i te marama o Poutu-te-rangi. Te mahi i te tapahi. E ai ki ngā tākuta he 50% te pikinga ake o te maha o ngā mahi whakahāwea i te wā o te NCAA...
Ka whakaawe te haurangi o Poutu-te-rangi i ngā tāne ki te whai i ngā mahi whakahāwea, e whakahawea ana ki te mahi. Ka piki ake ngā hoko pizza i muri i ngā ngaronga - ka piki hoki ngā hoko paramanawa. Ka eke tō tīma ki te 16 o ngā kapa? Tērā pea kua tae ki te wā ki te whakapai ake i tō pouaka whakaata.