Whakakiia te rerenga e whai ake nei: I te tau 1954, i uru a Simpson ki te whakatū i te
E ono Gallery i 3119 Fillmore Street i San Francisco i te taha o Wally Hedrick, he kaitoi neo-expressionist me te mema tino nui o te nekehanga Beat ; Deborah Remington, he kaitoi whakairo e mohiotia ana mo te whakairo whakairo pakeke; Jack Ryan, he kaitito; Hayward King, he kaitoi i riro hei kaiwhakahaere mo te Richmond Art Center, me Jack Spicer, he kaitito me te mema o te whare wananga i te San Francisco Art Institute. I mua i tana hurihanga hei tētahi o ngā whare whakaari ā-kura ā-kura tuatahi i te rohe, he toa whakatika waka te wāhi. I tuhia e Herb Caen i roto i te San Francisco Examiner i te Mahuru 26, 1954 ko te ono o nga Whare Whakaaturanga i "whakahaerehia e nga tangata e ono e hiahia ana ki te toi, te puoro, te waiata, te tapatahi me etahi atu mea whai hua". He maha nga kaitoi rongonui, tae atu ki a Joan Brown me Manuel Neri, i whakahaere i a raatau whakaaturanga takitahi tuatahi i te Whare Whakaaturanga Ono. I te Oketopa 7, 1955, ka panuihia e Allen Ginsberg tana waiata rongonui, "Howl" mo te wa tuatahi i te panui i te Whare Whakaaturanga Ono. Ko te kaiwhakaputa a muri ake nei o "Howl" a Lawrence Ferlinghetti, te kaitito a Michael McClure, me Jack Kerouac i roto i te hunga whakarongo, engari ko Simpson, i te whare e moe ana i muri i te mahi po i tana mahi i te te teihana penehi, i ngaro i te panui. I katia te Six Gallery i te tau 1957.