Take context from the input text and decide on the accurate relationship between 'Apple Inc' and 'Tim Cook' from the options provided.
Options: original broadcaster, legal form, business division, chief executive officer

SAN FRANCISCO (Reuters) - Apple Inc (AAPL.O) Chief Executive Tim Cook unveiled a new version of its Apple TV product with an app store and a voice-controlled remote control, part of a trio of announcements aimed at revamping its product line.
chief executive officer