What is the sentiment of this news? Please choose an answer from {strong negative/moderately negative/mildly negative/neutral/mildly positive/moderately positive/strong positive}.

NFLX's management dropped the ball in recent quarters, and competitors are catching up to NFLX's market leading position and strength of content. We believe these 5 moves could add considerable revenues, cash flow and potentially profits for NFLX.
moderately negative