Characterize the news's sentiment using the following options.
Options: positive, negative

NVIDIA Corporation (NASDAQ: NVDA ) may not get quite as much attention as an Apple (NASDAQ: AAPL ), Amazon (NASDAQ: AMZN ), or Tesla (NASDAQ: TSLA ), but it is a hugely important company for our digital age. NVIDIA essentially invented the graphics processing unit (GPU), which are semiconductors that enable graphics to show on computers, mobile devices, workstations, or any other electronic device.
positive