What is the sentiment of this news? Please choose an answer from {strong negative/moderately negative/mildly negative/neutral/mildly positive/moderately positive/strong positive}.

Shares of Netflix Inc. NFLX, +3.18% are headed for a record one-day plunge Wednesday, just three months after its previous record, in the wake of a shocking drop in first-quarter subscribers and a threat to crack down on password sharing. The streaming video company's stock fell 26.9% in premarket trading.
strong negative