This is a story about 
 how a bottle of milk,
produced here in Australia, 
 can leave the factory
and be tracked all the way 
 down to Sydney, onto the plane,
to a supermarket shelf in China,
and ultimately 
 to the consumer's table,
with full assurance 
 of the quality of the product
and the integrity of its origin.
The clock ticks every day 
 that goes past
after the milk has been bottled.
Well, it's a day closer to expiry.
Previously, the export of fresh 
 milk to China wasn't an option.
Border clearance time was 21 days, 
 shelf life is 20 days.
So the milk was unfit 
 for consumption,
even if you got it cleared 
 through border control.
Telstra has helped us 
 provide a solution
whereby we can track the location
and the temperature of each pallet 
 and each shipment from the factory
through to the delivery 
 to the China customer.
The reliability of the Telstra 
 network is critical to our process
because this information 
 is also uploaded in real-time
to China Inspection 
 and Quarantine Bureau,
so they are able to view the data 
 from start to finish.
The whole opportunity to sell fresh 
 milk into China has been amazing,
been a lot of hard work.
We are increasing our volume all 
 the time and this type of technology
is really helping us 
 to achieve those objectives as well.
