What does artificial intelligence actually
mean? Every company that is selling any kind
of technology that is sort of remotely related
to all of this stuff says, "Oh well we're
using AI." But then you dig beneath the surface,
and you realize, "Well, we're not actually
using AI. And as a matter of fact our products
really haven't changed at all maybe." And
so all of it, all of the stuff today is overhyped.
And so what buyers need to do is look carefully.
So ask that vendor, "Okay, great. So you're
talking about AI. How many data scientists
do you have on staff? And oh by the way, how
is your product today with the AI that's so
important that you're presenting, you're marketing,
how is that different from the product say
a year ago, or two years ago? Are there any
differences?"
I'm a big fan of AI, but AI is only as good
as the data that goes into it. Companies that
understand that and have done a great job
of managing their data infrastructure will
fully leverage and be leaders in AI.
I think you can get into over-hyping anything.
It's really about understanding what the customer
needs. All of these platforms have a place,
and it's really understanding how to properly
position a platform with the customer's needs.
If you do that I think you can end up with
some amazing results.
