.
I was invited . 
by a Christian group to share my experience as an Udemy instructor with the title "How 
to share your knowledge to the world and get paid?"
The sharing was done through the Zoom meeting, and the following is the Zoom meeting video. 
The examples I used are related to their 
community, which is mainly about the Christianity and the Bible. 
"Andrew, pass over to you." OK, thank you. First of all, I would like to say Thank you to
Sister Ling, for organizing this forum. I also like to thank all of you, who are
taking some time, to listen to some of my experiences..Particularly I would like to express my Thanks Lotus Ong, i.e. husband of Sister Ling, .
because he is the one who really showed me the way to Udemy. Before that, I work as a psychologist, I do one to one coaching
to a few hundred people with all sorts of issues, 
whether it is depression, suicide, or cancers, Autism, Parkinson, I also conducted classes. 
And it was more than one and eight months ago, it was Lotus who introduced 
Udemy to me. And this gives me the opportunity for me to share my knowledge and experiences on this Ancient Wisdom,
that helps the Mind, Emotions and Body
to the whole world. 
So, with that I would like to say again Thank you to Lotus, Thank you to Sister Ling, and Thank you to all of you.. 
I will begin to share my experience on 
how I go about using Udemy to share my knowledge and skills on this Ancient Wisdom for Today Well Being.
And before I start, I like to get a feel of the participants here,  how many of you have used 
Udemy in one way or the other, is it possible to show by hands, let me take a look, ..."Andrew, I don't think they have any Udemy experience." 
No, alright. So, with that I will assume that
none of you have taken up Udemy, whether as student, 
I believe that none of you has experienced yourself as an Udemy instructor. So,
that being the case, I would like to share my experience with you now. I will use some Powerpoint slides, but 
I will on and off, so that 
we can have more discussion, if you have any question 
regarding the slides I present. Some of the ideas you may have questions. 
then
I will remove the slide so that we can have our discussion. Only then, I continue.Will that be OK?
"Yes, Andrew, OK" OK, just hold on,
I am still not familiar with Zoom, not too used to present the slides, OK, 
"Andrew, while you are preparing, I would like to share with everybody. Brother Andrew, although he has retired, but he great passion of 
continuous learning. He calls it Life Long Learning.
I did not know he does not know how to share Powerpoint until he ..OK,...
OK, 
so I will begin my sharing here, 
the title given by Sister Ling is "Share Christian messages to the whole world, and 
How we go about it? 
& in the process of going about it, we get rewarded. So, this is the 
title of my sharing. 
How to be an Udemy instructor? is 
our concern area, and that is what we are here for. And to be an Udemy instructor, basically you are sharing, you are teaching your knowledge and
skills to the whole world using on-line demand video.
I like to emphasize, this is the platform whereby you deliver your learning in the form of 
video. Alright, if there is any question, please indicate to 
Sister Ling, so that she can stop me for a while to answer some of the questions. 
So, for tonight session, I have a few topics to share with you. One is What is Udemy? How to become an
Udemy Instructor? How to go about Designing Video Course? And how do you get paid by Udemy? And how do you 
promote your video course, besides the marketing done by Udemy. We 
have a small Udemy Review, last 
but not least, it is actually about how you manifest your enormous potentials, 
which is gifts given by God.
These are the topics, which I will run through. 
So what is Udemy? Basically Udemy is a learning platform, it is based in 
San Francisco, 
USA. Currently I think they have more than 57 millions students from all over the world, and 
they have 65+ different languages used, and they have , sorry, 
.
they have more than 190 countries, 
students from over 190 countries. 
They also have 
feature, 
whereby the courses that you design can be shared by 
business communities, which is organizations, they want their employee to benefit from some of the knowledge derived from
Udemy, that is another separate scheme. 
whereby you video, your knowledge is not only shared to the students one by one, it can also be acquired by organizations, e.g. if an organization has 1000 staff,
if they sign up to this program and if your program is selected by Udemy deemed suitable for the organization, 
then you can enter into another different arrangement...
OK, any question so far. I proceed ...
Udemy has so many varieties
of subject matter. I am constantly being amazed because when I look at 
the profile of my students, I found that they have signed up to many many strange courses, and some of these 
video courses I never heard before. It is really a
place whereby filled with abundant knowledge of diversity. So this is Udemy.
I give you same examples, which I search in
Udemy, about Christian Faith, so we run through some of these example. This is someone 
who published his video course, with the title "Gospel of 
Luke : For Growth in Your Relationship with God", alright, and it is priced as US 
59.99 is US dollars. And Udemy always has
sales or discounts, and at this moment, Udemy discount at $ 18.99. 
And offer to people to buy....OK. 
So this is another example, "All about Christianity, Wisdom, Prayer, Jesus and Success". 
This is how they put it as a title, and you find that, 
this course has, at the time I captured this picture, it has 
369 students, with 5 rating. This is an 
interesting course on "Social Injustice : What Should Christian Do?" . I think this is 
very relevant, because we see that there is a lot of protests, unrest in the world, 
so this person, who has certain insights about certain aspects, 
present a message to those people who are fighting, against injustice. 
how could they be further inspired by God. So this is quite an interesting program..And I show this
just to inspire you, that each of you has your own unique understanding of the Bible
whereby you can share your unique understanding with the rest of the world.
So I just put in in Udemy a search on Christian Faith, and I got 
755 results. As Sister Ling said, 
it is still a very new topic in Udemy, hence there is a lot of room for your creation...
.
This is a very good example on Christian Faith 
related video course, called The Lord's Prayer. Do you notice that this course there are 
23, 128 students signed up , out of which there are 
1905 ratings, people give comments, and the comments are important, the better the 
comments, the review given by the students, the more chance the course will get promoted. 
Alright?....At this time I took the snapshot of this course, it was priced as US $ 19.99. OK.
OK?
Students can also access the video course using their handphones..
OK, I stop for the time being. I just want to invite whoever like 
to share your observations, or your questions or comments, so that we can clear 
some of the doubts, before I proceed. ..
.
Sorry, I have question, Yes, please proceed. Ya, Brother Andrew, I would like to ask 
what are the information or data provided by Udemy for us to 
plan our lessons, and our video, like Google, we can go for the 
Google Trend, we can analyse, searching key words ..For Udemy, are they providing us, 
what types of data they offer for us to plan ahead,
all we know is 50 million visitors,
out of 50 millions how many are active learners, which countries they come from, the top 10 learners from what 
countries, ..do they provide really detailed information...
OK, this is a very good question. I am glad you posed this question, because I 
did not put this information in my slides, hence our interaction becomes very useful, because questions come 
from all directions, it is not quite possible for me to put everything in the slides.  OK, what you said is about the Market Analysis, and
Udemy does give you good Market Analysis, this is where you can search through their
system, what are your areas of specialties, and using the 
Market Analysis, you will find out whether that specialties, your expertise area,
is of in demand, in what way other related types of courses, close to
your offering, for you to get a picture where you stand,  in term of popularity, in term of demand. Yes, 
what you asked is a very relevant question, and it is provided by Udemy. 
"Is it free, or we have to buy the information?"
Ha, that is good, All these are given free once you signed up as an
instructor, not as a student, there is no need to have students having these information. 
Alright, good question. Any other question?
Ya, I want to emphasize, from the slides I share with you 
just now, in fact, there is a lot of room for you people 
who are passionate about sharing the God's messages..Because I showed you the example, I used the words "Christian Faith" I only get
755 courses, you just imagine 
there are 57 millions students, and everyday is increasing. And out of this 
57 million students, there are people who are looking for direction about God's message.
So I see that this is a great area, potentials for you. OK.
.OK.  I will proceed with further slides. ....
Sorry I have to jaggle around. 
So how to be an Udemy
instructor, this is the what we should be all interested. When I explain how do you become an Udemy instructor, 
you will be surprised It is so Simple. It is really that simple. OK. This is the advantage of Udemy, 
make it so easy for anyone who feels that he or she has something that they can 
impact their knowledge. You can be an instructor, almost instantly.  So how do we 
go about that? To be a Global Learning Platform instructor. 
You just fill up this form. .......Put in your name
put in your email, design a password, 
you need password so that you can remember for the password to the Udemy account. 
And to fill up these 3 information, 3 data, is the same for students. 
So what it means is you want to be a student to take up any course in Udemy, or you want to be an 
instructor, this is the things you need to go through first. 
So you need to register, once you register, 
you sign up, then you indicate that you want to be an instructor. Alright? Let me show you. 
You can start to design a minimum 30 min video course, and submit to Udemy for approval. 
OK? Either you already got your 30 min 
video course ready, or, after you sign up, you design your minimum 30 min video 
course, and you submit it, as an instructor, for their review and approval......
It is that simple. For the first time to be an instructor, you need to submit a 
selfie video of yourself, so you do a selfie video of yourself, to show your face, 
to show your identity, identity can be your passport, and you solemnly declare, 
you join as an instructor for good purpose, you will not be involved in sharing
information about violence, or promotion of extremism,
or anything like that, so you need to make a declaration. It can be 3-4 min declaration.  You are
given a declaration statement, you just read the statement. 
They just want to see your true self and submit 
together with the video you want to be published. And it will take about 
a week or so. Once they approve it, then you are an Udemy instructor. And 
that's it. .......Any question on that.
That is simple steps towards used to register with Udemy. 
Basically they do not ask you for your qualification. 
You do not need to show them your certificate, e.g. how many years of theological study, they wouldn't not ask for that.
Alright.
Because the system works out in such a way that whether you are qualified or not, as an instructor, it all depends on your students and...
market demand. If the students like your course, then you are qualified. Isn't it that simple. 
Any question on how 
to sign up as an instructor? 
"Andrew, I think they wouldn't have any question because they are not doing it. Do you want us
to do it now, like register ...?"
Sorry again. "I think there is no question at the moment, 
because they are not hand-on."
OK, that is fine, I will proceed further. Alright, thank you.
OK, now how do you do the video course design?.......
OK.
So, now how do you do the video course design?
Again, it is very 
user friendly features given by Udemy, Udemy provides you with a very well structured format, to guide you. 
I will explain the format, in my following slides, basically I would like to convey 
this idea to you, that, what you need is your own knowledge, and 
the structure on how you present your knowledge is very much guided by the system. So even though 
you may not be professional instructor, you may not have been trained on learning 
delivery, Udemy provides you with the structural format. And with that, it makes life very easy for you.
First of all, I will give you an example, and this is one of my courses, "A Single Window to Personality, 
Emotions and Physiology". Udemy learning course 
structure requires your to first put in Course Title. Alright? 
So you need to think of a very catchy course title, because this is the first thing
that attracts the potential students. 
Secondly you need to put a course preview, Do you see the video 
sign here? Ya? This is the preview of the course. 
So when your course is published by Udemy, the 
potential students will see this, and when they click on the preview, this is where, either you
give 10 min, 20 min or 25 min. preview
about your course. And this is important because, people will decide whether they 
will to sign up to your course or not, depending on the course preview.  Alright? then 
you make a brief description about what is the course about, and then you also fill in the form 
who are your targeted students. 
I put on Choose picture logo. ............
Item here called Choose Picture Logo. Do you see this picture I used is a landscape? I use a 
scenery. Udemy does not allow you to put any text on your 
picture logo. You cannot put down here,
Bible Study  or ....St Luke, what verses ...you cannot put any text. 
Do you know the reason why? Because it has been abused badly in the past, 
people put a lot of nonsensical text or exaggeration, so Udemy 
does not allow you to put any text on the picture. Alright? Then you set your course fee. 
How much you think is the course worth? So you fill in that. 
So you give message to your targeted students. For e.g. in my case, 
what will you learn? In this video course, you will be exposed to a holistic and integrated system in understanding personality, Emotion and
Physiology etc.etc. ... So this is where you need to be very precise, 
you need to be very focused about the 
potential learning needs of your students, so that they get attracted by some of your description.
This is an example on my previous course on Personality and
Coaching. In my course, I have 21 sections, 100 lectures and in total 4 hr 
48 min. total length. And once you have your course designed and 
approved, the potential students will be able to see all all the 
section titles and the lecture titles. OK. 
So this is the Learning Structural Format, you just need like fill in the form 
and for each lecture, you need to insert a video.
Alright, 
I give you an example, I also have a Chinese video, is about Breast and Breast Cancer. 
How cancer comes about, how do we balance it,  how do we prevent it. Udemy offer
65 different languages, 
so you can choose whatever language you are expert in and delivery your course.
..........
Now this is an 
explanation about how you present your video. Essentially there are two formats,
One is, you as an instructor, you show your face, you delivery your instruction. 
you delivery your speech, like the example here, Alright, 
And another possibility is you present it like Powerpiont Slides. 
Or, you can combine the two. You need to judge under what what situation which format is more useful.
In your case, I believe 
you want to deliver some of the Bible important messages, you have to
present some texts, but when you come to explanation, and you give an inspiration 
speech, I suppose you will be very effective, if you show your face in the video.
Alright, all these you will pick up from your experience. what will be the best format, or
combination of formats to deliver your video course.
..........
To show your personal 
self in the video you can use as simple as handphone to create your own selfie video. Today handphone has 
quite good quality whereby it captures good quality video. 
.
Of course, you can go into highly sophisticated camera video taking.
In my case, I merely use Microsoft Powerpoint slides for presentation. 
OK, I stop here, any question about the video design? 
Course design. "Andrew, a question from me. For 
introductory, what is the maximum duration?" You are taking about the preview? "No, the self introductory as a trainer." 
Oh, that is so simple, it can be just 2 min. 
They will give you a text, you just read out the text, just to declare that you are a genuine instructor, 
you are delivering knowledge which is not against any laws, it is just a declaration, 
can be just 2-3 min. 
"I got a question." 
Yes, please. 
"Your microphone is a bit weak." "Can you hear me now?" "Ya, better." 
"Just a couple of questions, are these course 
validated by Udemy? "
Sorry, I can't catch what you said.
"Andrew, the question is, are these 
courses validated?"
Validated by ? 
.any licensing body,...
OK, 
the judgement is very much on yourself, because in your declaration in Udemy, you have to
declare that the materials that you produce is your own creation. You should not infringe any copyright.
"OK, ultimately it is personal responsibility. Ok, the other question is 
who owns the copyright? Does 
Udemy owns the copyright or the individual instructor?
OK, 
this is interesting and relevant question. Put it this way, Udemy does have certain requirements, 
.the moment you upload your video and it is approved by Udemy, 
let's say a student signed up, once the student signed up, 
you cannot withdraw, or delete the video. 
The video must all the time in Udemy, indefinite. 
"I understand once the students sign up,
the students must have access. 
.
The other question is, as an instructor, 
putting in efforts in designing the slides etc. etc. "
.
.
Ok, if I understand your question, there are two aspects to it. There are 
cases whereby there is complaints other users 
they copy cat your video and they duplicate somewhere else. 
This is something Udemy is also keeping a close watch. Because it 
can damage their reputation if out of control. Hence officially 
they will try to prevent such cases, that is one thing. Udemy 
tries their very best to protect your intellectual property. 
Secondly, related 
to that, you have put in so much effort on the video, you may also like to share your 
video in other platforms, not Udemy, Possible, right? Udemy allows you to 
do that, provided the course fee you offer in another platform should not be lower than that in Udemy. 
They need to protect their business interest. If you 
sell at Udemy for US $20, and you only sell US $5 in another platform, then it is not fair to Udemy. 
"The other thing is what is Udemy competitive advantage, 
by that I mean, most of the courses, these days you can get it on YouTube. 
YouTube is flooded with loads of information, Why should somebody , 
besides having interaction with instructor, 
apart from that, the content, the materials, 
etc is flooded in YouTube. So what is the competitive advantage,
in addition to being having an instructor, and interaction with the instructor?"
Very good question. I share with
I share with you my own experience.
The concern that you raised is a valid concern, in the sense that
today the internet is flooded with information. It's practically infinite information on any subject.  
Okay, and the psychology of a lot of people is  that why should I pay when I can get it free on the same subject 
matter. Alright, let me share with you my own experience and my observation.....This is 
very much from the psychological, what I observed is that
if the user can get information free, they don't value it so much, they won't  take it serious. 
And for those who who are active or are using Udemy for 
learning they are serious users. They don't mind to pay money.....That is one way to look at it.  
Second way to look at it is, there is a big difference from 
Mr A who speaks on the same subject on Youtube free, and comparing Mr B 
who delivers that message as an instructor in a professional way, there is a
good chance that the student will learn more from the instructor by paying some fee 
because as I say the learning methodology the structure offered by Udemy 
is designed to enable learning to take pace.......
It's very different from people who speak on the same subject as a speaker.  A speaker is different from the instructor 
and this is what I discover because I deliver my subject 
matter on Ancient Wisdom, Yellow Emperor's Inner Classic, which is one form of 
knowledge passed down three thousand years, and many people commented, who want to sign up to my course, there are so many 
guru, they are very well known, practitioner who writes so many books,  are so popular,  uh why should they sign up to your course and most of these are available in YouTube or in the Chinese Bilibili, and I found that I still can get many students  because i feel that the way i delivered it as an instructor is different from the speaker......
