StormFlower

StormFlower is a fragrance promoted by British singer-songwriter Cheryl, released on 21 August 2014.

Background and development 
In May 2014, Cheryl announced her plans to release her first fragrance. She further announced the scent's name as StormFlower, after unveiling the fragrance's promotional ad.

Packaging and scent 
StormFlower's promotional campaign was directed and shot by photographer Rankin.

Release

Promotion 
Cole launched StormFlower on 23 July 2014, at a launch party in central London. A television advert was unveiled in July 2014 to promote the fragrance.

Response 
StormFlower broke sales records following its early release to The Perfume Shop, outselling rival scents from Rihanna, Britney Spears and One Direction.

Products 
The products for StormFlower:
Eau de Parfum 30ml
Eau de Parfum 50ml
Eau de Parfum 100ml
Shimmering Body Lotion 150ml
Luxury Body Wash 150ml

See also 
List of celebrity-branded fragrances

References 

Category:Products introduced in 2014
Category:Celebrity perfumes
Category:Cheryl (singer)